We’ve believe digital tools, channels and approaches can transform the effectiveness of any business. To help the global society benefit, we’ve worked across industry to drive key initiatives that helped tens of thousands of organisations accelerate.
Since the 1990s, we’ve played a key role in helping accelerate the digital, marketing and media industries.
Driving the growth of the marketing industry
We helped expand the European Publishers’ Council to extend the focus of this think tank and policy group of media companies to embrace digital media channels, as well as regularly representing them in the European Commission and in meetings with the European Parliament.
To drive the UK marketing industry forward, our CEO had the idea for this association, was its co-founder, then chairman or CEO for 10 years, and our team ran their operations.
To build strong standards in digital marketing and drive the industry across Europe, our CEO became a co-founder, then later the president or chief executive for 7 years, with our team helping run their operations.
We helped create this association along with many more around the world, guiding its leadership team, planning its research, and helping create and keynote at its conferences.
Our CEO led the creation of the British Internet Publishers’ Alliance of the largest 20 UK media groups to lobby government for effective regulation of the digital media landscape in a way that protected consumers and fostered the creative industries.
We led the creation and delivery of the first digital marketing training courses in Finland for agencies and media owners, keynoting at their annual conferences, and later setting up post-graduate courses for marketing professionals.
We led the creation and delivery of the first digital marketing training courses in Denmark for agencies and media owners, keynoting at their annual conferences, and guiding their leadership team.
Recognised as a catalyst for driving the UK’s transformation, our CEO was awarded the accolade of being one of the 100 founders of the UK digital industry. This represents the work of all our team in helping companies get the most from digital.
Since 2003, when we began our elearning programmes in the Digital Training Academy, we’ve been leading elearning deployment in our sector and our leadership team are active members of the UK professional association.