Consumers are looking for ongoing Black Friday deals during the following Saturday and Sunday resulted in this year’s ‘Cyber Weekend’ being 26% larger than in 2018, according to new research.
New research reveals 98% believe future improvements are held back by data silos, justifying the cost and in-house skills shortage.
This humorous and fun campaign from Bosch racked up 20 million views on YouTube and Facebook across 8 countries.
Facebook users in France and Germany are leaving the platform even faster than expected, according to new research.
Half of UK business leaders say their biggest priority for 2020 is gaining access to real-time customer intelligence (46%) in order to deliver engaging, personalised experiences for their customers, according to new research.
Toptask, an online platform connecting employers and university students, has launched a new recruitment service.
Favourability towards brands is highest when ads are placed in high-quality environments, which drops when ads are seen in sub-standard settings, according to new research.
AudienceProject has launched AudienceHub, a new tool designed to help publishers to develop a more sustainable business model by leveraging their own assets to build first-party audiences.
As we approach Singles Day this Monday the 11th November shopping behaviours are changing and that China’s Singles Day is now but part of a wider “Golden Quarter of increased sales starting from October and running until the end of the year.
Which Halloween costumes are the most popular around the world: Disney or Marvel? New research indicates that Snow White is the go-to garb for fancy dress in the UK.
Increased competition, slow development and keeping up-to-date product information across markets to be the biggest challenges faced by businesses across sectors, when handling product launches.
Embedding data and analytics into business strategy and culture, addressing data literacy across organisations, and removing the constraints of legacy technologies are the key issues businesses face, according to a new global study.
Despite pressures on the broadcasting sector, sports rights expenditure has nearly doubled over the last six years, according to new research.
A new global study of more than 10,000 office workers, reveals marketers waste a huge six hours 53 minutes each week on pure duplication of work. That’s 328 hours per marketer annually.
Last month, new regulation came into force aims to better align payment regulation with new technology, with extra security requirements and protections. New research shows the disparity between consumers and retailers over the new PSD2 regulations.
Digital architects are struggling to meet their organisations’ digital transformation ambitions, and are feeling the pressure as a result, according to new research.
Gmail, Microsoft and Verizon are the leading webmailers in the UK, US and Europe, but there are significant differences in the services used in some European markets.
PayPal has pulled out of Libra, the Facebook-led effort to build a global digital currency, while other members are also considering leaving the scheme, according to reports.
San Francisco, London and New York are leading the way for attracting financial technology investments such as blockchain and mobile payments, according to new research.
Half of marketers feel they should have complete control over the written captions and visual elements of an influencer's post, according to new research.