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Whether you’re selling online direct to consumer or through your customer channels, we’ll give you the latest best practice that will boost online sales.

We’ll show you how to create an ecommerce strategy that’s right for your sector, or focus on strengthening the existing plan for you and your team. Get your assets, product descriptions, and selling stories working hard so they leap off the page. Strengthen the product portfolio for each retailer so you can structure the right deals in the right way.

What’s in this training?

Latest thinking on ecommerce strategy & operations

Case studies &
practical examples

Best practice tips &
judgement tools

Ecommerce strategy & operations best practice training

Popular marketing training topics currently include…

  • How to create an ecommerce strategy
  • How to develop an ecommerce-ready portfolio of products
  • How to audit your existing position in ecommerce
  • How to get your products found in online stores
  • How to make the perfect product assets for ecommerce
  • How to boost ecommerce sales with ratings and reviews
  • How to optimise the ecommerce journey
  • How to create win-win marketing partnerships with ecommerce retailers

Adapting ecommerce training to your campaigns and sector

Your Digital Training Academy programme can be adapted to the marketing techniques used in your own sector, and the relevant principles – whether you’re in B2B marketing, B2C marketing, government or B2B2C.