Web developer trends: Python beats Java as code of choice
Over half of web developers have written their first line of code by the time they were sixteen, and Python is now the most popular programming language, according to a new global survey.
Facebook plans to scan people’s photos into their own ads
Facebook has filed a patent for a new system that passes user’s personal photos to advertisers, making users the stars of online ads. The patent, first reported by the Daily Telegraph, can detect photos people have uploaded that feature items such as alcoholic drinks...Web developer trends: Python beats Java as code of choice
Over half of web developers have written their first line of code by the time they were sixteen, and Python is now the most popular programming language, according to a new global sirvey. The findings form part of Stack Overflow annual Global Developer Survey 2019,...Just 10% of marketers to focus Digital PR (despite brand awareness being a top KPI)
Less than 1 in 10 marketers (9%) will be focusing on Digital PR in 2019, despite over three quarters (76%) stating brand awareness is a key performance indicator for them, according to new research. Not only this, but 25% of content marketers will be ceasing to...Data, Technology, Creative And Strategy: The Perfect Digital Storm
There are three layers of the digital landscape: technology, artificial intelligence and experiences. Kelly Allison, founder and MD of digital comms and brand experience agency KVA, argues that many companies aren’t using the right tools to their full advantage, and...Burger King removes ‘racist’ chopsticks ad after social media outcry
Fast food chain Burger King has been forced to remove an advert in New Zealand after it was branded ‘racist’. The advert is for a new Vietnamese burger depicted a westerner struggling to eat a burger with chopsticks, the latest western brand to be accused...Game of Thrones global stats: Jon Snow and Daenerys most popular (but China likes Tyrion)
Ahead of the highly anticipated final series of Game of Thrones, which is due to hit screens Sunday April 14th, Taboola – the leading content discovery platform – has created a GOT infographic to find out which characters are the most popular based on articles read.
4C buys stake in iQ Media to create TV intelligence network Kinetiq
Marketing technology company 4C Insights has bought a majority stake in iQ Media, creating the world’s biggest combined TV intelligence network – Kinetiq.
Gameloft picks PubMatic for programmatic in-app ads
Mobile games developer Gameloft is working with Pubmatic to run in-app advertising across its roster of titles. As apps are now the preferred environment for consumers to access information, connect and transact, they represent the key channel for advertisers to reach...Online video needs “fundamental rethink”
There is a strong link between video content and real-world outcomes but marketers need to find a new approach, according to new research.
