Generation Z dominates YouTube (while other generations prefer Facebook)
One in three ‘Gen-Zers’ (31%) visit YouTube the most, according to a new survey from Visual Objects.
One in three ‘Gen-Zers’ (31%) visit YouTube the most, according to a new survey from Visual Objects.
Domino’s Pizza must make its website and mobile app accessible to blind people using screen-reading software, after a court ruling in the US.
HyperX, the gaming division of Kingston Technology Company has launched a new ad campaign featuring music and web stars.
Payment provider and bank, Klarna, has collaborated with rapper and global pop culture icon, Snoop Dogg, to bring Klarna’s concept of “smoooth” to the next level.
Kantar Media, a global leader in media intelligence, is delighted to announce the appointment of Mark Inskip as CEO of its UK and Ireland business.
YouTube has released its overall 2018 EMEA ads leaderboard, with an ad for a German property search website beating Nike and John Lewis for most engagement this year.
After six consecutive years of growth, UK marketing budgets have finally stalled in the final quarter of 2018, according the latest IPA Bellwether report.
What’s old is new again. 2019 will see a an optimistic redux of early-tech, with like purple, blue, and pink duotone gradients, basic vector graphics, and dreamy synth music, according to anew report looking into upcoming creative trends.
The Evening Standard and eOne has partnered to promote the debut BAFTA nominated film, Stan & Ollie.
The Consumer Electronics Show in Las Vegas has ended for another year, with 5G, bendy phones and modular TVs dominating conversations. We look at 10 of the biggest innovations from the event, from the practical to the weird….
Verizon Media and Microsoft announced a new multi-year global native advertising deal.
Job seekers rely on a mix of digital platforms and traditional methods to find their next job, a new survey finds.
Pepsi has launched a new global tagline, ‘For The Love Of It’, as the FMCG giant brings the focus of its marketing back to the product.
Netflix is aggressively ramping up global productions, particularly in Europe and Asia according to the latest report from Ampere Analysis.
Twitter is launching new tools designed to encourage healthy debate the platform, including an ‘Ice Breaker’ function, as the social network looks to tackle abuse on the platform.
Although marketers are most likely to be using content-driven campaigns for brand engagement, they are not using engagement metrics as their primary KPIs, according to new research.
Five predictions by global brand-architect and marketing expert, Norty Cohen, have been revealed for the coming year, putting the importance of building loyal communities and creating a feeling of real belonging forefront for brands in 2019.
A new report published by Zazzle Media has revealed the keys to gaining organic search visibility in the travel market, one of the largest sectors in the UK.
Streaming sites are disrupting the Christmas movie market for 2018 – 73% of people say that they’ll be ditching DVDs in favour of streaming sites to watch their Christmas movies this year, according to new research.