Data concerns dominate complaints in 2017
Issues around data, privacy and its accuracy are the biggest concerns for consumers in 2017, according to the DM Commission’s Annual Report.
91% of startups admit to collecting personal data (but most aren’t data compliant)
Global startups are completely ill-prepared for GDPR, with many falling behind around consent and contingency planning, according to new research.
Google lets users ‘mute’ remarketed ads
Google is giving its users more ways to avoid remarketed ads that follow them around the web.
GDPR: UK Govt urges firms to prepare for stronger data protection laws
Fewer than half of all businesses and charities are aware of new data protection laws four months before they come into force, according to new research.
Trust in social media falls sharply worldwide
A new report has found people’s trust in social media has declined as concerns that platforms are not sufficiently regulated have grown.
Facebook and Twitter unveil plans to tackle ‘fake news’
Facebook and Twitter have both revealed plans to deal with the spread of fake news and propaganda on their services.
YouTube faces vlogger backlash on tighter ad rules
Google has courted controversy after introducing new YouTube rules that would stop ads on channels that get less than 4,000 viewing hours a year.
Cyber-attacks enters top three global risks – WEF
The latest World Economic Forum report on Global Risks 2018 has been made public, revealing that cyber-attacks are a top three risk to society, alongside natural disaster and extreme weather.
Cryptocurrencies slump as Asia tightens regulations
Bitcoin’s price fell below $10,000 as a dramatic sell-off of all cryptocurrencies entered its second day, amid fears over tighter regulations in Asian markets.
YouTube to screen videos for premium advertisers to tackle brand safety concerns
Google is planning on adding a new level of security as part of a premium YouTube advertising package, in an effort to address growing brand safety concerns over ads appearing alongside offensive content.
Two thirds of Brits say ads are more intrusive than three years ago
Three quarters of UK consumers say they see more ads than three years ago, and they find them more intrusive (66%) and irritating (33%), according to new research.
YouTube axes projects with vlogger over ‘suicide forest’ video
YouTube has suspended projects with US internet star Logan Paul following his controversial video showing the body of a suicide victim.
Gumtree ramps up safety features for sellers and buyers
Gumtree has introduced major updates to the sites Help Centre, improving the way that customers access safety advice and messaging.
55% of businesses still unaware of GDPR and only 40% of customer data is secure
As new European privacy rules are set to be enforced in May this year, there is still widespread confusion with only 27% believing GDPR applies to their business and 7% failing to ask for consent to collect customer data.
Zuckerberg mulls Blockchain to boost Facebook security
Facebook CEO Mark Zuckerberg is considering using cryptocurrencies and other decentralised technologies as part of a larger bid to improve his social network.
EU rules Uber ‘is a taxi service and can be regulated as such’
An EU court has ruled that ride hailing phone app Uber is a taxi service and can be regulated as such.
The year in review: 17 biggest digital trends of 2017
2017 was another big year for digital marketing, with the rise of Blockchain, voice search going mainstream and AI getting (scarily) smarter. This was the year that Facebook went VR, Android overtook Windows and a virtual cat craze nearly broke a cryptocurrency market. In this special report, we’ve identified 17 of the biggest trends of the year.
42% of brand websites are still not GDPR compliant
Two thirds of UK marketers see the General Data Protection Regulation (GDPR) as a strategic opportunity, yet 42 per cent of brand websites are still not compliant.
GDPR warning: 78% of consumers have recently been contacted by a business without their consent
The vast majority of consumers (78%) receive unsolicited contact from UK businesses, according to new research.
Half of UK marketers hit by ASA stereotype ban
Over half of UK marketers have been impacted by the ASA’s plans to Introduce a gender stereotyping ban, according to new research.
