2012 digital review and trends: the stories that shaped digital

To round off 2012, we bring you our collection of top stories that shaped the digital landscape. It was an amazing year, with the continued speed of change towards a more digitally centric society: the rise and rise of social, the migration to mobile, the rising value...

Social Media Report 2012: Social Media Comes of Age

Social media and social networking are no longer in their infancy. Social media continues to grow rapidly, offering global consumers new and meaningful ways to engage with the people, events and brands that matter to them. According to Nielsen and NM Incite’s latest...

Facebook brand pages: Level of engagement by sector

This chart shows the levels of engagement each brand category achieved in March and October 2012. Spas and care category saw the highest levels of engagement (1.83%) in March and 1.23% in October. However, the levels of engagement dropped across all categories in...