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Cool or creepy? Google AI camera “decides when to take photos”

Oct 5, 2017 | Mobile, Social media

Google has launched Clips, will be the first standalone camera from the internet giant that takes on the likes of Go Pro. But is its AI camera that chooses when to snap pictures liberating or creepy?

Instagram adds polling stickers to Stories

Oct 5, 2017 | Social media

Instagram is making its Stories more interactive with a new polling feature that users can add with a “poll” sticker.

US election: Facebook reveals 10m viewers saw Russian political ads

Oct 4, 2017 | Facebook marketing, Regulation, Social media

Facebook has revealed that an estimated 10 million people in the US saw at least one of the 3,000 political ads it says were bought by accounts linked to the Russian government.

Uber Vs TFL: who’s driving social media?

Sep 29, 2017 | Mobile, Regulation, Social media

Uber and TFL have taken media by storm this week, but how have they faired up on social media?

Twitter tests 280 character limit for longer tweets

Sep 27, 2017 | Social media, Twitter marketing

Twitter is doubling its character tweet limit for a “small group” of select users, with a view to doing the same for more people in the future, as the embattled social network looks at new ways of growing engagement.

Facebook to broadcast NFL highlights worldwide

Sep 27, 2017 | Facebook marketing, Social media

Facebook has struck a multi-year deal with the National Football League to deliver game highlights across the globe.

Google and YouTube star Colin Furze demonstrate how “Everything starts with a search”

Sep 26, 2017 | Content marketing, Search engine marketing, Social media, Viral and buyrals

Google has struck a video partnership with the inventor, influencer and stuntman Colin Furze that demonstrates the weird and wonderful world of search.

Rise of eSports: Level Up Media launches TheGamer.TV

Sep 25, 2017 | Online video, Social media

Level Up Media, the eSports and gaming video broadcaster, has announced the launch of its brand new website.

Most European consumers ditch businesses that don’t meet their customer experience expectations

Sep 20, 2017 | Social media

There has been a significant shift in the balance of power between consumers and businesses, with customers increasingly willing to judge organisations harshly if they don’t meet their customer experience expectations, according to new research.

Google and Facebook dominate UK digital ad market

Sep 19, 2017 | Facebook marketing, Mobile, Online advertising, Online video, Search engine marketing, Social media

Google and Facebook will continue to dominate the digital advertising landscape in the UK, according to eMarketer’s latest ad forecast.

London Fashion Week: Premium labels invest big in influencers

Sep 15, 2017 | E-commerce and E-retailing, Online advertising, Online video, Social media

Ahead of London Fashion Week, new research shows that premium fashion marketers working at designer labels such as Brit label Burberry are willing to pay far more for influencer posts compared to their fellow marketers in other sectors.

Taboola brings social ad feed to publisher pages: BT first to sign up

Sep 15, 2017 | Social media

Taboola has brought Taboola Feed to UK brands, a social-like feed that combines “in-feed video” with sponsored content, products, and apps in a card-like-experience, with BT as its first big name customer.

Facebook promises brand safety: keeps ads away from controversial issues

Sep 14, 2017 | Facebook marketing, Online advertising, Online video, Regulation, Social media

Facebook has launched a number of new tools designed to keep brands away from appearing next to controversial topics discussed on the social network.

State of online video: 34% rise in global online video viewing

Sep 13, 2017 | Online advertising, Online video, Social media

Millennial consumers worldwide lead the growing online video consumption, with average global viewership up five hours, 45 minutes per week, according to new research.

GDPR warning? Facebook hit by €1.2m fine from Spain’s data privacy regulator

Sep 11, 2017 | Facebook marketing, Regulation, Social media

Facebook has been dealt a €1.2m by Spain’s data privacy regulator, according to reports, with the ruling coming just months ahead of the implementation of the European General Data Protection Regulations (GDPR).

Influencer marketing trends: 9% of UK marketers “to spend over £100,000 on digital stars next year”

Sep 8, 2017 | Content marketing, Online advertising, Online video, Social media, Viral and buyrals

Influencer marketing is becoming big business, with 9% of PR and marketing professionals planning to spend £100,000 on influencer marketing over the next 12 months. The study of 600 UK PR and marketing professionals by Takumi found that 39% planned to spend up to...

LinkedIn debuts native adverting tool to help reach beyond the network

Sep 7, 2017 | Content marketing, Social media

LinkedIn has launched a native advertising network which lets marketers reach more professional audiences by placing Sponsored Content on high-quality, third-party publishers across mobile and desktop platforms.

WhatsApp debuts business channel: KLM first brand to sign up

Sep 6, 2017 | Mobile, Social media, WhatsApp

WhatsApp has launched a dedicated channel where companies can reach out to their customers, with airline KLM the first brand to sign up.

Reebok makes social lifestyle content shoppable

Sep 6, 2017 | E-commerce and E-retailing, Social media

Reebok is making social lifestyle content shoppable for the first time, as it looks to hone the ideal customer journey.

The rise of dating apps: Global trends of the ‘Tinder Generation’ [INFOGRAPHIC]

Sep 6, 2017 | Mobile, Social media

This week saw Tinder top the Apple App Store for the first time in the paid content category. This new infographic looks at how global use of dating apps has evolved.

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