Mar 13, 2013 | Australia and New Zealand, Mobile, Online advertising
Online ad spend in Australia hit $3.3bn last year, up 18% on 2011 with mobile leading much of the growth, according to new data. The data, from the Interactive Advertising Bureau (IAB) found mobile ad spend grew a staggering 220% spike, which amounts to an expenditure...
Mar 11, 2013 | Mobile, Regulation
In a PR move, a Washington dive bar has become the first establishment to ban Google’s Glass, citing privacy concerns for patrons, ahead of the launch of the augmented reality eyewear later this year. The 5 Point, a Seattle bar, posted a notice on its Facebook...
Mar 11, 2013 | Mobile, Online advertising
Nearly 3 in 5 (59%) mobile users are now as comfortable with mobile advertising as they are with TV or online advertising, according to new research. The study, from InMobi, indicates that 75% of mobile users found that the ads have introduced them to something new in...
Mar 5, 2013 | E-commerce and E-retailing, Mobile
Google is to sell gift cards for its Play Store in UK shops, as it looks to push its paid content to rival Apple’s App Store. The cards are already on sale in the US after being launched in August 2012. Customers in the US can buy fixed-value cards with single-use...
Mar 4, 2013 | Mobile, Regulation
Evernote has reset all 50 million user passwords after it became the latest in a string of high profile technology firms to be hit by hackers. Over the weekend, the popular personal organiser app said it had discovered and blocked suspicious activity on the network...
Feb 28, 2013 | E-commerce and E-retailing, Mobile
The customer satisfaction gap between mobile and the more traditional retail websites is narrowing, according to new research. The findings, from Analytics firm ForeSee’s latest mobile shopping report and revealed that customers are finding mobile retail sites easier...
Feb 27, 2013 | Mobile, Online advertising
Getting into the lucrative top 20 apps charts on Apple’s App store or Google Play is becoming tougher, according to new research. The data, from app analytics Distimo, indicates that just 2% of Apple’s App store apps are from new developers, while Google’s Play store...
Feb 27, 2013 | Mobile, Online advertising
With real time bidding on the rise, this new infographic from the Rubicon Project provides an overview of the European market for mobile real-time bidding (RTB). Representing the views of leading agency trading desks across Europe, the infographic is based on the...
Feb 26, 2013 | Content marketing, Mobile, Online video
Mobile users in the US and Europe are more likely to stream user generated videos, while tablet users stream more TV shows, according to new research looking into the media habits of people on the move. The US/European Consumer Mobile Streaming Survey from Rovi...
Feb 25, 2013 | E-commerce and E-retailing, Mobile
PayPal is to launch a device that lets small traders, from Ice Cream sellers to taxi firms, accept payments via their smartphones. Watch a video explaining how the service works below: The device, called PayPal Here attaches to the trader’s phone and links to an app...
Feb 25, 2013 | Mobile, Social media, Twitter marketing
With more than 10m Twitter users in the UK, 80% are now using it while on the move. This infographic from Twitter and Compete looks at mobile use in the UK.
