Feb 25, 2013 | Mobile, Regulation
North Korea is to grant foreigners access to mobile internet service while in the country, but its citizens remain cut off from 3G signals. Starting next week, foreigners will be allowed to purchase monthly mobile Internet data plans for use with a USB modem or on...
Feb 22, 2013 | Marketing through gaming, Mobile
The rapid take-up of tablets, combined with the growing acceptance of in-game purchasing and virtual currencies will result in an estimated $3.03 billion of sales in 2016, reaching over ten times the $301 million figure calculated for 2012. The report, from Juniper...
Feb 20, 2013 | China, Mobile
China has overtaken the US in terms of having the most active Android and iOS devices, according to new data. The research, from Flurry Analytics, indicate that in January the US had 222 million devices and China had 221 million. Despite the final February numbers not...
Feb 20, 2013 | Mobile
Ofcom has raised £2.34bn in its UK 4G auction, providing widespread access to superfast mobile internet across many parts of the country. However, this amount was around £1bn less than it was hoping for. The telecoms regulator announced that the winning bidders are...
Feb 20, 2013 | Mobile
UK 4G provider Everything Everywhere has reported a pre-tax loss of £249m, as the mobile operator was hit by slow end of year sales and regulatory cuts. The firm, which runs Orange and T-Mobile in the UK and a joint venture between Deutsche Telekom AG and France...
Feb 19, 2013 | Mobile
Apple is working on an ‘ iWatch’ follow-up to its phone and tablet range, but rival Samsung is also looking at wrist-based connectivity, according to the latest round of press rumours. According to a report, last week in the New York Times, Apple is rumoured to have...
Feb 19, 2013 | Mobile, Online advertising
Mobile-connected moviegoers are bigger movie enthusiasts than the average US moviegoer, according to Nielsen NRG’s 2012 American Moviegoing report. Today, with the help of their smartphones and tablets, moviegoers can stay on top of the latest movie trends in real...
Feb 18, 2013 | Mobile, Online advertising
Mobile video ad views in the US soared last year, growing to 12% in 2012 compared to 2% in 2011, with the majority coming from Apple’s iOS devices, according to a new report. The research, from Freewheel, found that 60% of all mobile video viewing is done on iOS...
Feb 18, 2013 | Mobile, Online advertising, Online video, Search engine marketing, Social media
Brits spend more time online than any other European country, with one third of traffic now coming from smartphones or tablets, according to a new report from ComScore. The findings from part of comScore’s new 2013 UK Digital Future in Focus report, which looks at...
Feb 18, 2013 | Mobile
Yahoo boss Marissa Mayer has announced plans to cut down on its smartphone apps, as the company looks to boost its advertising through more targeted campaigns. The move will see Yahoo prune its portfolio of mobile applications from the current 75 programmes to about a...
Feb 14, 2013 | Mobile, Search engine marketing
A surge in tablet use will push Google’s US mobile revenue to $9.9bn this year, a massive leap from the $5.8bn generated in 2012, according to a new report. The study, from search ad technology provider Marin Software, forecasts that tablets will drive 20% of Google’s...
Feb 14, 2013 | Mobile
4G LTE revenues are set to grow rapidly, reaching more than $340 billion by 2017 globally, compared to just over $75 billion this year, according to a new report. The study, from Juniper Research, indicates that this figure will represent approximately 31% of total...
Feb 13, 2013 | Mobile, Online advertising, Search engine marketing
Google will start paying Apple up to $1 billion a year for the right to the be default search engine on iPhones, iPads and the iPod touch, according to a news report. Business Insider quotes Scott Devitt of Morgan estimating that Google could be paying Apple up to $1...
Feb 13, 2013 | Australia and New Zealand, CPG, FMCG digital marketing food and beverages, Mobile, Online advertising, Online video, Viral and buyrals
Amid growing uncertainty about the origin of mass-produced food, this timely McDonald’s app turns users iPhone’s into an ingredient tracker. See why it’s our viral of the week below… McDonalds partnered with DDB, Sydney to launch the TrackMyMacca’s app in...
Feb 5, 2013 | CPG, Facebook marketing, FMCG digital marketing food and beverages, Mobile, Online advertising, Social media, Twitter marketing
A 35 minute power outage on the pitch at this Sunday’s Super Bowl XLVII led to a surge in traffic on social media, while Twitter thrashed Facebook in terms of advertising buzz, according to new figures. The Super Bowl showdown between the Baltimore Ravens and the San...
Feb 4, 2013 | Mobile
Ofcom is considering proposals to use parts of the radio spectrum currently used for older mobile services to run 4G, in a bid boost high-speed mobile access in the UK. The move follows requests from Vodafone and 3 to run 4G mobile services over the airwaves they use...
Feb 1, 2013 | Facebook marketing, Mobile, Online advertising, Social media
Facebook’s mobile users surpassed computer users for the first time, with mobile accounting for a quarter of all ad revenue for the social network, according to the company’s latest financial results. Announcing its fourth quarter results, Facebook revealed that...
Jan 31, 2013 | Mobile
Research in Motion has rebranded under the name ‘Blackberry’, as the Canadian smartphone maker looks to regain lost market share to Android and Apple with its new BB10 device. The two new flagship devices are the Z10, a sleek smartphone with a 4.2-inch display, and a...
Jan 31, 2013 | E-commerce and E-retailing, Mobile, Online advertising
The number of discount coupons redeemed through mobile and tablet devices is expected to reach 10 billion this year, up by more than 50% on last year, a new report from Juniper Research has found. Mobile Couponing Driving Retail Footfall According to the report,...
Jan 30, 2013 | Mobile
Samsung has continued its phenomenal growth, shipping 63 million smartphones in Q4, while Apple sold a record 47.8 million iPhones, according to new research. Mobile analyst firm Juniper Research estimates that the number of smartphone shipments exceeded 200 million...
