Jan 28, 2013 | Mobile, Regulation
Google is being sued by a group of web users in the UK for undermining the security settings on Apple’s Safari browser to track online usage covertly. The move means that some 10 million Britons could have grounds to launch a privacy claim over the way Google...
Jan 28, 2013 | E-commerce and E-retailing, Mobile
As retailers increasingly utilise mobile devices as a touchpoint on each stage of the retail lifecycle, a new report from Juniper Research has found that annual spend by retailers on mobile marketing will reach $55bn, almost double the $28bn level expected this year....
Jan 23, 2013 | CPG, FMCG digital marketing food and beverages, Mobile, Online advertising
With the Consumer Electronics Show finshed for another year, Ryan Manchee, Director of Innovation Strategy, DG + MediaMind explores some of the best gadgets on display, and looks at how increasing personalisation could change the future of advertising. As part of DG...
Jan 21, 2013 | Content marketing, E-commerce and E-retailing, Mobile
Amazon has updated its MP3 download app to work on iPhone and iPod Touch devices, letting Apple users buy music from Amazon’s digital store for the first time. Steve Boom, vice president of Amazon Music, says that since the launch of the Cloud Player app for the...
Jan 18, 2013 | Mobile, Online advertising
Global digital ad spending passed the $100-billion mark for the first time in 2012, with the UK leading the way, according to new research. The report, from eMarketer forecasts that mobile ad spend will increase by a further 15.1% in 2013 to $118.4 billion. That will...
Jan 16, 2013 | Mobile, Russia
Odnoklassniki, the social network service from Russian online media giant Mail.Ru Group, has launched a mobile platform for games and apps. The Odnoklassniki platform is aimed at Russian smartphone users and will let developers create games for users to play on...
Jan 15, 2013 | E-commerce and E-retailing, FMCG digital marketing food and beverages, Mobile
Nick Holzherr, a runner-up from last year’s Apprentice final has launched an online food app, based on his losing business plan from the BBC show. The app, called Whisk, combines online shopping with home cooking. It scans recipes, creates a shopping list and then...
Jan 14, 2013 | China, Mobile
Apple’s marketing boss has quashed rumours that the firm is planning to produce a budget version of its iPhone. Phil Schiller, head of marketing at Apple has told a Chinese newspaper that “cheap smartphones” will “never be the future of Apple’s products”. The comments...
Jan 9, 2013 | Facebook marketing, Mobile, Social media
Mobile now represents 20.3% of overall Facebook ad spend, with Apple dominating tablet spend and Android dominating smartphone spend, according to new research. The research comes from an analysis of more than two million Facebook ad clicks and conversions by global...
Jan 9, 2013 | FMCG digital marketing food and beverages, Mobile, Social media
Coca-Cola launched its largest digital effort ever this year with its “Move to the Beat” campaign for the Summer Olympics across 100 countries. M&C Saatchi Sport and Entertainment talks through its year-long campaign for Coca-Cola, designed to bring teens closer...
