Jan 17, 2018 | Mobile
Whether he’s launching satellites or working on the Tesla production line, Elon Musk is constantly proving he’s a man of unexpected capabilities. Just what will he invest in next? This infographic takes a closer look at the entrepreneur’s empire.
Jan 15, 2018 | Mobile
From empathetic robots to sleep headwear, this year’s Consumer Electronics Show (CES) in Las Vegas gave us a glimpse into future tech. We look at 10 of the biggest trends to help marketers plan their 2018 strategies.
Jan 15, 2018 | Mobile
The Campaign for Real Ale (CAMRA) has developed a new app which lets users search for their closest pint from any smartphone while reviewing the pub and sharing their activity.
Jan 12, 2018 | Mobile
Proximity mobile payments are becoming more popular in the UK, but it’s still far from mass adoption, according to new research.
Jan 12, 2018 | Mobile
Global mobile app growth is slowing, but users still spent more than five hours a day on their smartphones. Chris Klotzbach, Director at Flurry and Lali Kesiraju, Marketing and Analytics Manager at Flurry, highlight the importance for apps to build daily usage habits to retain increased growth.
Jan 8, 2018 | Mobile
Adults in South Korea will spend more than a quarter of their daily media time on a smartphone in 2018, almost the highest in the world, according to new research.
Dec 20, 2017 | Mobile, Regulation
An EU court has ruled that ride hailing phone app Uber is a taxi service and can be regulated as such.
Dec 18, 2017 | Content marketing, CPG, E-commerce and E-retailing, Email marketing, Facebook marketing, FMCG digital marketing food and beverages, Marketing through gaming, Mobile, Online advertising, Online video, Regulation, Search engine marketing, Social media, Twitter marketing, UK, Unilever - Research, tips and news for marketers, USA, WhatsApp
2017 was another big year for digital marketing, with the rise of Blockchain, voice search going mainstream and AI getting (scarily) smarter. This was the year that Facebook went VR, Android overtook Windows and a virtual cat craze nearly broke a cryptocurrency market. In this special report, we’ve identified 17 of the biggest trends of the year.
Dec 18, 2017 | Facebook marketing, Mobile, Social media
Facebook has launched anew ‘Snapchat-style’ feature that lets users drop 3D objects into your surroundings, using the built-in camera tool.
Dec 15, 2017 | Mobile
Back in May 2017, the United Nations sent aid to 10,000 Syrian refugees using Ethereum Blockchain.
Dec 15, 2017 | Mobile
More than 90% of airlines are set to ramp up investment in advancing wireless services for cabin crew and pilots over the three years to 2020 – an 18% increase since SITA’s 2016 Airline IT Trends survey.
Dec 11, 2017 | Mobile
Apple is reportedly close to securing a deal to buy media-recognition app maker Shazam Entertainment.
Dec 7, 2017 | Mobile
Denmark, with a penetration rate of over 77% among the general population, will boast the highest rate of smartphone usage in the world this year according to eMarketer’s worldwide mobile forecast.
Dec 6, 2017 | Content marketing, CPG, Facebook marketing, Mobile, Online advertising, Online video, Search engine marketing, Social media, Viral and buyrals
From Super Bowl boycotts to voice search pranks, 2017 marked another big year for video viral marketing case studies. Personalised ads, uplifting tales of unity and subverting ad formats were key themes this year. To round off the year, our team has assembled our 25 favourite virals from around the world for your viewing pleasure…
Dec 5, 2017 | Facebook marketing, Mobile, Regulation, Social media
Facebook has launched a preview of Messenger Kids, a new chat app that lets children communicate with friends and family in a safe environment with parental supervision.
Nov 30, 2017 | Mobile
Ahead of millions of people hitting the roads over Christmas, Waze launches a new bundle of features to make journeys more bearable over the festive period and beyond.
Nov 30, 2017 | Mobile
Snapchat has revealed its much-anticipated new redesign, as the popular messaging app looks win back lost ground to rival Instagram.
Nov 29, 2017 | Mobile
Three quarters (75%) of charities don’t offer apps capable of making or managing payments, despite almost half (45%) of UK consumers making donations via a mobile device in the last year and 65% using their smartphone or tablet to pay for goods or services.
Nov 27, 2017 | Mobile, Search engine marketing
Snapchat has launched a new Promoted Stories feature, billed as a way for advertisers “tell deeper stories”, with HBO and ASOS among the first brands to sign up.
Nov 27, 2017 | Mobile
The launch of the smartphone and wider “connectivity” are seen as the most significant technology breakthroughs during the past 25 years, a survey has revealed.