Oct 11, 2013 | Mobile
Researchers at Disney have taken the touchscreen experience to the next level by creating a textured screen that allows viewers to feel videos and images. To simulate that friction, the Disney team uses a conductive display in which the electrostatic forces between...
Oct 10, 2013 | Mobile, WhatsApp
Google is following WhatsApp and Apple’s iMessage by integrating SMS and MMS texts in to its web-based chat app. According to a report from Android Police, leaked screenshots of Android 4.4 KitKat which show settings that will enable SMS and MMS with Hangouts....
Oct 10, 2013 | Mobile
Samsung has launched the world’s first smartphone with a curved screen in South Korea, as the electronics giant continues its aggressive bid to beat rivals to new technology, following its smartwatch launch last month. The phone, a variant of the Galaxy Note,...
Oct 9, 2013 | China, India, Latin America, Mobile
Forty percent of the world’s population will be online by the end of the year, still leaving 4.4 billion people unconnected, according to a UN report. Least connected countries (LCCs), end 2012 The annual report of the International Telecommunication Union...
Oct 9, 2013 | Mobile
Japanesse telco NTT Docomo has unveiled a pair of glasses that can translate written text into another language, continuing the upcoming trend for wearable technology ahead of Google Glass launch later this year. View this demonstration video from Engadget below: The...
Oct 8, 2013 | Email marketing, Mobile, Online advertising
Google has started putting ads into its Gmail Android app that cannot be switched off by users, according to a news report. According to Dutch Android blog Android World, the adverts initially appear in-line with emails inside the “Promotions” inbox of the...
Oct 8, 2013 | Mobile, Online video, Twitter marketing, Unilever - Research, tips and news for marketers
For its latest campaign Unilever’s Cornetto launched a set of airplanes with a Twitter-connected banners, so summer lovers could declare their love in front of everyone on the beaches of Spain. The campaign, created by ad agency Lola / Lowe & Partners
, Madrid,...
Oct 7, 2013 | Content marketing, CPG, FMCG digital marketing food and beverages, Mobile, Online advertising, Online video, Search engine marketing, Social media
Digital ad spend up in the UK rose 17.5% to reach a record six-month high of over £3bn, with consumer goods overtaking entertainment and media as the biggest mobile display advertiser, according to new research. The data, from the IAB, also indicates that mobile now...
Oct 7, 2013 | Mobile
Tablet usage among UK children is on the rise, with kids ditching mobiles and PCs for tavblets to access the internet, according to new research. Tablet usage among UK children is on the rise, with kids ditching mobiles and PCs for tavblets to access the internet,...
Oct 7, 2013 | Mobile
Samsung expects to see a profit of £5.8bn for the past three months as its smartphones outsell Apple globally, shipping around 85 million devices, compared to some 35 million iPhones. The South Korean electronics giant is expected to post a record operating profit of...
Oct 4, 2013 | Facebook marketing, Mobile, Social media
Snapchat has launched ‘Stories’, letting users see rolling news-feeds from friends in the last 24 hours, as the popular photo sharing app looks to rival Facebook. Watch this video showing how Snapchat stories works below: Snapchat’s popularity has risen sharply...
Oct 4, 2013 | Facebook marketing, Mobile, Online advertising, Social media
Instagram has announced plans to place ads placing ads in users’ photo streams, as the Facebook-owned photo app looks to capitalise on its growing popularity. Ads will appear in a few months in the US-only for now, and will involve just a handful of firms. In a bid...
Oct 4, 2013 | Mobile, Online advertising
Google has begun testing a free ‘Web Designer’ tool, letting advertisers create HTML 5 ads for both mobile and desktop. View a demo of the program here: Making the announcement in a blog post, Google said the tool was developed as HTML 5 ads are expected to overtake...
Oct 4, 2013 | E-commerce and E-retailing, Mobile
Nearly all (98%) of the UK’s top 50 retailers are failing to offer responsive websites that work across desktop, mobile, and tablet devices, according to new research. The study, from Venda, also found that 25 of these retailers are hosting their mobile site under a...
Oct 4, 2013 | Mobile
Google has bought webcam-based gesture recognition firm Flutter for an undisclosed sum, as the internet giant continues to move away from desktop computing to mobile and wearable technologies. View a video demonstration of Flutter below: Flutter is best known for an...
Oct 3, 2013 | Facebook marketing, Mobile, Social media
Facebook has revamped its mobile app advertising with ‘call-to-action’ buttons, such ‘Shop Now’ or ‘Listen Now’, as the social network looks to boost engagement on its apps. Previously, ads on Facebook’s mobile apps were designed only to entice its...
Oct 2, 2013 | Facebook marketing, Mobile, Social media, Twitter marketing
Facebook, Instagram and Twitter are the most popular social media sites among 10-15 years olds in the UK, but Blackberry is falling from favour, according to new research. The Amaze Generation from Amaze on Vimeo. The study, from Amaze Generation, a five-year research...
Oct 1, 2013 | Australia and New Zealand, Mobile, Online advertising, Search engine marketing
The amount spent on internet and mobile advertising worldwide is forecast to exceed that spent on newspapers within two years, according to new research. The report, from media buying agency ZenithOptimedia indicates that spending on advertising on mobile devices is...
Oct 1, 2013 | CPG, FMCG digital marketing food and beverages, Mobile
Mary Berry, star of The Great British Bake Off, has launched her own iPhone and iPad app ready for the upcoming Christmas season. Published by Hachette’s Headline Publishing Group, the £1.99 app offers “15 of Mary Berry’s reliable, step-by-step festive...
Oct 1, 2013 | Mobile
Britons are increasingly using their mobile devices to access the internet – but new research shows that they are being let down by companies, who are not optimising their sites for smartphones and tablets., according to this new infographic from Eptica. 52% of 1,000...
