Google rivals WhatsApp with ‘Hangouts’ cross platform chat app
Google has launched a cross-platform messaging app, letting users to have video chats, send text messages and swap pictures between Android and iOS devices as well its Chrome web browser. Watch the app in action below: The service replaces Google Talk, and puts the...Facebook extends ‘structured updates’ to mobiles to boost targeting
Facebook is expanding its ‘structured status updates’ to its mobile service, letting people add emotions and actions to their posts while on the move. Initially launched back in January this year, the emotive status updates encourage users to throw in additional...Blackberry extends free BBM chat app to Android and iOS
BlackBerry’s popular chat app BBM is to launch on rival platforms for the first time, as the phone maker looks to capitalise on the growing demand for wi-fi alternatives to text messages. Watch this video explaining how BBM works on the Blackberry platform; The BBM...Google axes SMS search portal
Google has shut down its SMS search tool for mobile users without a data plan. Launched back in 2004, the service previously let users send a text message requesting a search via a short number. Many shortcuts were available to retrieve the latest sports scores,...Roll over 4G? Samsung makes 5G mobile broadband breakthrough
Samsung has claimed to have made a breakthrough in 5G, a mobile broadband service that would let users download films in a second with 100 times faster smartphones. The South Korean technology giant announced in a company blog on Monday that its team has successfully...Creating a successful mobile app- an infographic guide
More than 60% of apps are ‘never downloaded’ from Apple’s app store, and of those that are, one in four is abandoned after its initial use. This infographic from New Relic offers a step-by-step guide to creating an app that matching customer and business goals. A...Direct marketing trends: What Obama 2012 can teach us (video)
The Obama 2012 presidential campaign produced one of the most sophisticated direct marketing systems ever seen, pinpointing potential voters with the right messages delivered in the right format at crucial moments (helping to win the US election as a result). At last...European mobile traffic trends: UK, Ireland and Russia lead the way
In Europe, the computer is no longer the only access point for digital content. New data from comScore indicates that the UK, Ireland and Russia lead Europe for mobile traffic. This chart shows what percentage of website traffic originates from non-computer devices...Social mums: Online ‘thumbs up’ crucial to parent purchasing decisions (infographic)
Almost a third of UK mums have decided against purchasing a product after reading a post, comment or review on online, according to a new report and infographic from Diffusion. The report indicates that brands need to be more conscious than ever of their social media...Facebook to buy mobile mapping firm Waze for $1bn?
Facebook is in talks to buy Israeli mobile satellite navigation start-up Waze for $800m to $1bn, according to a news report. Watch this video report from Bloomberg discussing the rumoured deal: Israeli business news publication Calcalist reported on Thursday that due...Huggies ‘TweetPee’ app tells parents to change baby’s diaper
Diaper manufacturer Huggies has teamed up with creative agency Ogilvy Brazil to create ‘Huggies TweetPee’; a gadget and app that lets parents know when their baby needs a change in diaper. The Brazilian TV advert for TweetPee (in Portugese) is below: The gadget is a...Digital Marketing in Russia: Yandex, VK and Mail.RU lead the way (Infographic)
Russia is the sixth largest country in the world in terms of internet users, overtaking the UK, Indonesia and Germany in recent years. Despite this, there remains huge scope for growth. This infographic looks at the key digital players in the country, across social,...AccuWeather debuts 30-day forecasts
Weather app AccuWeather has extended its forecasts to 30-days, helping people plan events up to a month ahead of time.
