Feb 19, 2013 | Mobile
Apple is working on an ‘ iWatch’ follow-up to its phone and tablet range, but rival Samsung is also looking at wrist-based connectivity, according to the latest round of press rumours. According to a report, last week in the New York Times, Apple is rumoured to have...
Feb 19, 2013 | Mobile, Online advertising
Mobile-connected moviegoers are bigger movie enthusiasts than the average US moviegoer, according to Nielsen NRG’s 2012 American Moviegoing report. Today, with the help of their smartphones and tablets, moviegoers can stay on top of the latest movie trends in real...
Feb 18, 2013 | Mobile, Online advertising
Mobile video ad views in the US soared last year, growing to 12% in 2012 compared to 2% in 2011, with the majority coming from Apple’s iOS devices, according to a new report. The research, from Freewheel, found that 60% of all mobile video viewing is done on iOS...
Feb 18, 2013 | Mobile, Online advertising, Online video, Search engine marketing, Social media
Brits spend more time online than any other European country, with one third of traffic now coming from smartphones or tablets, according to a new report from ComScore. The findings from part of comScore’s new 2013 UK Digital Future in Focus report, which looks at...
Feb 18, 2013 | Mobile
Yahoo boss Marissa Mayer has announced plans to cut down on its smartphone apps, as the company looks to boost its advertising through more targeted campaigns. The move will see Yahoo prune its portfolio of mobile applications from the current 75 programmes to about a...
Feb 14, 2013 | Mobile, Search engine marketing
A surge in tablet use will push Google’s US mobile revenue to $9.9bn this year, a massive leap from the $5.8bn generated in 2012, according to a new report. The study, from search ad technology provider Marin Software, forecasts that tablets will drive 20% of Google’s...
Feb 14, 2013 | Mobile
4G LTE revenues are set to grow rapidly, reaching more than $340 billion by 2017 globally, compared to just over $75 billion this year, according to a new report. The study, from Juniper Research, indicates that this figure will represent approximately 31% of total...
Feb 13, 2013 | Mobile, Online advertising, Search engine marketing
Google will start paying Apple up to $1 billion a year for the right to the be default search engine on iPhones, iPads and the iPod touch, according to a news report. Business Insider quotes Scott Devitt of Morgan estimating that Google could be paying Apple up to $1...
Feb 13, 2013 | Australia and New Zealand, CPG, FMCG digital marketing food and beverages, Mobile, Online advertising, Online video, Viral and buyrals
Amid growing uncertainty about the origin of mass-produced food, this timely McDonald’s app turns users iPhone’s into an ingredient tracker. See why it’s our viral of the week below… McDonalds partnered with DDB, Sydney to launch the TrackMyMacca’s app in...
Feb 5, 2013 | CPG, Facebook marketing, FMCG digital marketing food and beverages, Mobile, Online advertising, Social media, Twitter marketing
A 35 minute power outage on the pitch at this Sunday’s Super Bowl XLVII led to a surge in traffic on social media, while Twitter thrashed Facebook in terms of advertising buzz, according to new figures. The Super Bowl showdown between the Baltimore Ravens and the San...
Feb 4, 2013 | Mobile
Ofcom is considering proposals to use parts of the radio spectrum currently used for older mobile services to run 4G, in a bid boost high-speed mobile access in the UK. The move follows requests from Vodafone and 3 to run 4G mobile services over the airwaves they use...
Feb 1, 2013 | Facebook marketing, Mobile, Online advertising, Social media
Facebook’s mobile users surpassed computer users for the first time, with mobile accounting for a quarter of all ad revenue for the social network, according to the company’s latest financial results. Announcing its fourth quarter results, Facebook revealed that...
Jan 31, 2013 | Mobile
Research in Motion has rebranded under the name ‘Blackberry’, as the Canadian smartphone maker looks to regain lost market share to Android and Apple with its new BB10 device. The two new flagship devices are the Z10, a sleek smartphone with a 4.2-inch display, and a...
Jan 31, 2013 | E-commerce and E-retailing, Mobile, Online advertising
The number of discount coupons redeemed through mobile and tablet devices is expected to reach 10 billion this year, up by more than 50% on last year, a new report from Juniper Research has found. Mobile Couponing Driving Retail Footfall According to the report,...
Jan 30, 2013 | Mobile
Samsung has continued its phenomenal growth, shipping 63 million smartphones in Q4, while Apple sold a record 47.8 million iPhones, according to new research. Mobile analyst firm Juniper Research estimates that the number of smartphone shipments exceeded 200 million...
Jan 30, 2013 | Mobile
Apple has launched a 128GB version of its iPad, as the firm looks to rival Microsoft’s upcoming Surface Pro tablet designed for business users. Set to go on sale on 5 February in the UK, the 128GB iPad doubles the storage found in Apple’s present highest...
Jan 29, 2013 | Mobile
Samsung, Google and Apple continue to extend their dominance of the US mobile market, according to new data. comScore has released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period...
Jan 28, 2013 | Mobile
Samsung accounted for one in four of all mobile phones shipped worldwide last year, but Apple had the fastest sales growth, according to new research. The study, from research firm Strategy Analytics, found that Samsung shipments rose nearly 20% to 396.5 million. The...
Jan 28, 2013 | Mobile, Regulation
Google is being sued by a group of web users in the UK for undermining the security settings on Apple’s Safari browser to track online usage covertly. The move means that some 10 million Britons could have grounds to launch a privacy claim over the way Google...
Jan 28, 2013 | E-commerce and E-retailing, Mobile
As retailers increasingly utilise mobile devices as a touchpoint on each stage of the retail lifecycle, a new report from Juniper Research has found that annual spend by retailers on mobile marketing will reach $55bn, almost double the $28bn level expected this year....
