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UK mobile trends: Smartphones now twice as popular as PCs for going online

Sep 20, 2017 | Mobile

Twice as many adults now use the internet on a smartphone than do on a desktop computer, as smartphones have become the most popular device for going online at every hour of the day, according to new research.

Waze and Spotify come to Apple devices to adapt music to navigation

Sep 20, 2017 | Mobile, Search engine marketing

Originally on Android only, Waze is excited to announce today that the Spotify integration feature will now be available on iOS too.

Google and Facebook dominate UK digital ad market

Sep 19, 2017 | Facebook marketing, Mobile, Online advertising, Online video, Search engine marketing, Social media

Google and Facebook will continue to dominate the digital advertising landscape in the UK, according to eMarketer’s latest ad forecast.

Facial recognition marketing firm OfferMoments gets £1.5m funding boost

Sep 19, 2017 | E-commerce and E-retailing, Mobile

Facial recognition ad platform OfferMoments has received a £1.5 million boost to help fund its new innovative Out-Of-Home-advertising service.

iPhone X launch: Facial login, AI photos and augmented reality

Sep 13, 2017 | Mobile

Apple has revealed its latest range of iPhones, with a raft if new features including wireless charging, an infrared camera and augmented reality, costing £999 when it is made available on 3 November.

Health and fitness app usage “grew 330% in just 3 years”

Sep 13, 2017 | Mobile

Health and fitness apps have become widely popular over the past few years, with global usage growing by over 330% in the last three years, according to new research.

New technologies key to loyalty in the “Experience Era”

Sep 13, 2017 | Mobile, Online advertising

Half (50%) of British consumers are loyal to brands that tailor experiences to their needs and preferences, but are more likely than their European counterparts to switch brands that provide a superior experience, according to new data.

Mobile data usage trends: Live infographic tracks world’s biggest apps

Sep 13, 2017 | Mobile

We all know mobile usage is soaring, but how does that translate to real-time analytics? This new interactive infographic from gambling reviews site PlayMobi shows the live usage stats from some of the world’s biggest apps.

Smartphone use in the UK overtakes desktop for first time

Sep 12, 2017 | Mobile

In 2017, for the first time, smartphones will be the preferred method to access the internet among adults in the UK, according to eMarketer’s latest time spent forecast.

Uber ‘clean air plan’: All London cars to be electric or hybrid by 2019

Sep 11, 2017 | Mobile

Uber UK has launched its Clean Air Plan, which sees the ride sharing company take several actions to reduce the ecological impact of its service, as well as motoring in general.

LinkedIn partners Spotify to reveal what the UK listens to at work

Sep 8, 2017 | Digital marketing skills, Mobile

Ed Sheeran was the most acceptable artist to play in the workplace, with Eminem least suitable according to new research from LinkedIn and Spotify.

Audi A8 ties with HERE location technology

Sep 8, 2017 | Mobile

Audi has worked with HERE Technologies to integrates an array of advanced navigation and location technology from HERE to provide guidance throughout the day.

WhatsApp debuts business channel: KLM first brand to sign up

Sep 6, 2017 | Mobile, Social media, WhatsApp

WhatsApp has launched a dedicated channel where companies can reach out to their customers, with airline KLM the first brand to sign up.

The rise of dating apps: Global trends of the ‘Tinder Generation’ [INFOGRAPHIC]

Sep 6, 2017 | Mobile, Social media

This week saw Tinder top the Apple App Store for the first time in the paid content category. This new infographic looks at how global use of dating apps has evolved.

Tinder becomes top paid app for first time

Sep 5, 2017 | Mobile, Online advertising, Social media

Tinder has become the top-grossing app in Apple’s online shop, topping the likes of Netflix, Pandora and hit mobile games like ‘Clash Royale.’

Mastercard and Garmin lets people pay via fitness watches

Sep 1, 2017 | E-commerce and E-retailing, Mobile

Mastercard is adding payment capabilities to the newly launched Garmin vívoactive 3, letting people pay for goods while out keeping fit without provide having to carry their phone or wallet around.

Wearable technology: What you need to know [INFOGRAPHIC]

Sep 1, 2017 | Mobile

From smart watches to Google Glass, wearable technology is a growing trend. But what are the most popular applications for your brand?

Rise of live streaming: Middle East and Africa leads the way in global stats

Aug 31, 2017 | Facebook marketing, Mobile, Online video, Social media

Live Streaming services such as Periscope and Facebook Live have become hugely popular worldwide, with the Middle East and African region the biggest adopters of the new technology, according to new data.

Hellmann’s targets millennials with direct to consumer model

Aug 29, 2017 | CPG, E-commerce and E-retailing, FMCG digital marketing food and beverages, Mobile, Unilever - Research, tips and news for marketers

Unilever’s dressings brand Hellmann’s has begun testing a new direct-to-consumer model with on-demand delivery service Quiqup in a collaboration connected by Unilever Foundry.

Virtual tours and digital assistants: UK holidaymakers think future of travel lies in tech

Aug 22, 2017 | E-commerce and E-retailing, Mobile

Leading mobile technology group, Apadmi, found that almost half of Brits (48%) would like to see investment in interactive technology, like VR and AR. Key findings: 48% of UK tourists would like to see investment in interactive technology Consumers like the idea of...
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