Apr 13, 2021 | Artificial intelligence, Digital Platforms, Digital platforms update, IoT
Microsoft strengthens its artificial intelligence and speech tech capability. Nuance powered the speech recognition engine behind Apple’s Siri and turns speech into text. The deal builds-up Microsoft’s cloud-computing operation, particularly for healthcare (“telehealth” and remote doctor) sector and broader business customers.
Apr 12, 2021 | Skills
Misalignment between sales and marketing functions is having an adverse effect on both job and organisation performance within firms.
Apr 12, 2021 | Digital platforms update, Regulation
Here’s small-scale product development, delivering a big social impact. Amazon worked with vision impaired charity, the Royal National Institute of Blind People. People needing help can simply say “Alexa, call RNIB helpline”, and an advisor instantly answers and offers support. Need more on voice services?
Apr 9, 2021 | Marketing through gaming, Mobile
Global spend on apps rose 40% in one year, as lockdown increased time spent on phones and tablets, according to new data.
Apr 6, 2021 | Skills
Google is changing its work-from-home policy as it looks to get more people back into its US offices.
Apr 6, 2021 | Online advertising, Skills
Businesses are reporting tentative signs of recovery and hope for the future, despite another challenging year ahead, according to new research.
Apr 6, 2021 | Skills
Many businesses are failing to keep their workforce at the heart of their digital transformations, leading to employee dissatisfaction and hindering the success of digitalisation initiatives, new research has found.
Apr 5, 2021 | Skills
46% of organisations expect over a third of employees to work remotely after the pandemic, according to new research.
Apr 2, 2021 | Online advertising, Skills
The majority of marketers stretched themselves to breaking point during the pandemic, amid pressure to retain customers and adapt to a purely digital environment, according to new research.
Apr 1, 2021 | Mobile
The pandemic has significantly increased the demand for at-home fitness, so much so that health and fitness app downloads increased 30% in 2020, according to new data.
Mar 30, 2021 | Content marketing, Digital platforms update, E-commerce and E-retailing, Online video
YouTube is testing AI tools in the USA that automatically detect products used in videos. This opens-up new opportunities for advertisers and could turn all streaming content into shoppable media. Initially, products appear as related links between recommended videos – but that’s just the start.
Mar 26, 2021 | Artificial intelligence
Details have been revealed for an AI-powered interactive poetry installation that will explore whether a computer programme can express the complex nature of humanity through verse.
Mar 25, 2021 | Mobile
Google and Facebook continue to dominate globally as the top two media sources in mobile advertising, especially in terms of user retention and in-app purchasing, according to new research.
Mar 22, 2021 | Skills
The traditional whiteboard brainstorm has gone virtual and a lot more engaging, thanks to a new collaboration between the Post-it App from 3M and Miro.
Mar 18, 2021 | Mobile
Nearly two-thirds (64%) of total website traffic came from smartphones in 2020 — up 16% from 2019 — according to a new global study of 20 billion web sessions.
Mar 15, 2021 | Content marketing, Skills
Covid-19 has accelerated an industry shift towards freelancing and independent work and highlighted some key challenges for creative production, according to new research into the creative production industry.
Mar 12, 2021 | IoT, Motoring
Driverless cars could be on the road as early as this year, according to a consultation launched by the British Government in 2020, and Apple have revealed they are planning to release a driverless car in 2024. But a new survey reveals a sceptical public still need to be won over.
Mar 10, 2021 | Skills
As schools across England re-open, a new report reveals the true impact of the pandemic on students over the last 11 months – with four-in-five (80%) teachers and two thirds (65%) of parents asserting that the loss of effective teaching time due to Covid-19 will have a long-term impact on pupils’ education.
Mar 9, 2021 | Ad tech, Marketing transformation, Online advertising, Search engine marketing
In a massive shake-up for the global advertising industry, Google plans to stop selling ads based on individuals’ browsing across multiple websites, instead developing methods to target ads without using individual browsing histories.
Mar 9, 2021 | E-commerce and E-retailing, IoT, Marketing transformation
Amazon has opened its first UK-based till-free store in Ealing in west London – but already has plans to expand with dozens more in the country.