Mar 18, 2016 | Facebook marketing, Mobile, Regulation, Social media
A US fashion firm has settled a case in which it was accused of failing to flag paid Instagram endorsements as being adverts. Printed Paisley Perfection // Featuring @LordAndTaylor // New #DesignLab Collection // #AD A photo posted by CaraASantana (@caraasantana) on...
Mar 17, 2016 | Facebook marketing, Mobile, Social media
Pope Francis has continued his mission to spread the word of the Catholic Church online, this time joining social network Instragram. Over the years, the Catholic church under Pope Francis has been enthusiastic about using the internet to engage with a global...
Mar 16, 2016 | Facebook marketing, Mobile, Social media
Instagram will no longer show posts in chronological order and instead serve up tailored pictures and videos, in a similar way to its parent company Facebook. In a blog post, Facebook said the change was sparked by the insight that, with an increasingly global user...
Mar 14, 2016 | Mobile
Amazon’s voice activated home automation gadget can mistake radio and TV programme for human commands- as some owners found out recently while listening to a US talkshow. To activate Echo, users need to ask the ‘assistant’ Alexa to perform a task, from playing their...
Mar 14, 2016 | Mobile
Google’s AI technology has beaten the current Go world Champion in an ongoing series of live TV matches- but the human contentsatnt got his revenge to take the score to 3-1. AlphaGo wrapped up victory for Google in the DeepMind Challenge Match by winning its third...
Mar 11, 2016 | Mobile
Electronics giant Bosch has launched its own cloud computing software, bringing together its IoT offering. The first Bosch IoT Cloud, which is located in Germany, lets the company run various applications for connected mobility, industry and homes. “As of today, we...
Mar 11, 2016 | Mobile
One of Google’s self-driving cars hit a bus while navigating traffic in California last month- and the low-octane incident was caught on camera. The slow-speed crash happened on February 14 in California when the car pulled out to avoid some sandbags in the...
Mar 10, 2016 | Mobile, Search engine marketing
Just 20% of iOS apps and 30% of Android Apps are able to support Google’s new app indexing, meaning brands are missing out on significant amounts of search traffic, according to new research. The research, from Searchmetrics, indicates that many brands are...
Mar 9, 2016 | E-commerce and E-retailing, Mobile
Nearly 9 in 10 PC shoppers also used a smartphone to buy products online ion the last month, according to new research looking into cross device ecommerce. With digital consumers now owning an average of 3.64 connected devices, many are adopting a multi-device...
Mar 8, 2016 | Mobile, Social media
Human-recommendation app Peeple has gone live, six months after vanishing from the app store after a privacy outcry. The app has been relaunched in North America after a period of beta testing. Dubbed the “Yelp for people”, the app was met with massive...
Mar 7, 2016 | E-commerce and E-retailing, India, Mobile
The smartphone is rapidly becoming a convenient medium for making payments around the world. This new report from Neislen looks at the role of smartphone payments in India. Mobile payments have largely been considered a product for developed markets, but based on...
Mar 4, 2016 | CPG, FMCG digital marketing food and beverages, Marketing through gaming, Mobile, Online advertising, Online video, Social media
Coca-Cola has revamped the cardboard packaging of its 12 packs so they can transform into a virtual reality headset that holds a smartphone. While the packaging hasn’t yet hit stores, VR is something the company has been working on for a while. Nick Felder,...
Mar 3, 2016 | China, Marketing through gaming, Mobile
Mobile monitoring firm App Annie has revealed the top 52 app publishers of 2015- reserved for the top earners from the iOS App Store and Google Play Store. Year over year, there is general see consistency across the App Annie top 10, and this year was no exception....
Mar 3, 2016 | E-commerce and E-retailing, Mobile, Online advertising
eBay Advertising has launched a new TV targetting tool that detects when a user is likely to be ‘second screening’- sending relevant shopping ads to thier mobile screens. The new ‘eBay TV Targeting’ product’ follows a successful pilot campaign...
Mar 2, 2016 | Mobile, Social media
Both Snapchat and Facebook are getting 8 billion daily video views, as the social photo app continues to attract big name brands. Recode first reported the figure, citing an ‘unnamed source’ who attended Morgan Stanley’s Tech, Media & Telecom...
Mar 2, 2016 | Australia and New Zealand, India, Mobile, Online advertising, Online video, Viral and buyrals
More than half (55%) of the world’s most impactful campaigns are digital-led, with ‘social causes’ proving to be among the most effective, according to new research. The 2016 Warc 100 report is based on performance in effectiveness and strategy awards around the...
Mar 1, 2016 | Mobile, WhatsApp
WhatsApp is dropping support for some older phones, including all BlackBerry models. The Facebook-owned messaging service will also no longer support some Nokia and Android devices by the end of the year. WhatsApp says that using developer time on these devices could...
Mar 1, 2016 | Mobile
Fewer people are using tablets as a second screen device compared to three years ago, with consumers opting for smartphones instead, according to new research from Global Web Index. One thing that many attendees noted at last week’s Mobile World Congress in Barcelona...
Mar 1, 2016 | Mobile
DIY computer Raspberry Pi 3 has been launched today, with faster speeds and new connectivity options for £30. The latest model in the hugely popular series of single-board computers, features a 64-bit 1.2GHz quad-core CPU, 1GB of RAM, and built-in wireless LAN and...
Feb 29, 2016 | Mobile
Google has unveiled the next generation of its Atlas, its bipedal robot capable of carring 10lb boxes and stoically picking itself up after being toppled by a hockey stick. The model created by Boston Dynamics, a division of Alphabet, works indoors and is designed for...
