Jun 30, 2014 | Mobile, Regulation
Is your website audience is real or from robot traffic? Latest research from the US shows a surge in bots for mobile websites that will have many brands anxious about whether they can trust their mobile analytics. Suspicious US web traffic was down from a high of 61%...
Jun 30, 2014 | Content marketing, Mobile
App inflation is the new normal for brands and app marketers, setting the stage for a competitive summer, cost for acquiring loyal users climbs again, according to new research. The data, from app marketing technology firm Fiksu measured the aggregate daily download...
Jun 26, 2014 | Mobile, Regulation
More than 40,000 Iraqis downloaded FireChat last weekend, as growing political turmoil and web censorship in the country has lead to users embracing a ‘private internet’ where they can message each other without fear of the government shutting down access...
Jun 26, 2014 | Mobile, UK
It can happen to the best of us, and this week it happened to the BBC – with test messages on the app’s alert services pushed to millions of app users. The BBC apologised after making the error, which saw the broadcaster sending two test breaking news alerts in error...
Jun 24, 2014 | Mobile, UK
Google Glass has gone on sale in the UK as a prototype for £1,000, as the internet giant prepares the augmented reality eyewear for general release in the next year. Watch this video showing Glass being used in London here: The company’s Explorer Programme is...
Jun 23, 2014 | Mobile, Online video
Google has bought home-monitoring camera start-up Dropcam for a reported $555m, as the firm looks to expand its recently acquired Nest smart home technology. Watch this promo video explaining how Dropcam works below: Google’s Nest and Dropcam confirmed the acquisition...
Jun 20, 2014 | Facebook marketing, Mobile
Facebook was wrong to underestimate the rise of mobile back in 2011, according to Facebook’s COO Sheryl Sandberg. Watch this backstage interview with Sandberg here: Speaking at Cannes Lions, Sandberg has admitted that social media giant failed to predict the huge...
Jun 19, 2014 | Brazil, China, Latin America, Mobile
Amazon has been teasing a new product for weeks, and today Amazon is holding a launch event to show off the fruit of their labours. Through leaks and Amazon’s own teasers the device looks to be a smartphone running a forked version of Android that re-introduces 3D to...
Jun 18, 2014 | Mobile, USA
This chart shows the percentage of time spent on media versus the percentage of advertising spend In the US for 2013. The most notable aspects are the apparent overspend marketers are making in print media (19% for spend for the low time of 5%) and the surprising...
Jun 18, 2014 | E-commerce and E-retailing, Mobile
Amazon has boasted that it tripled the number of applications on its Android app store in the last year alone, but the online retailer still siginificanly trails Google Play and the Apple App store in terms of overall downloads. The firm claims that that for...
Jun 16, 2014 | Content marketing, Mobile, Online advertising
The Economist has launched a new multi-platform advertising package for brands called “First Impression” with this week’s issue, letting brands measure the impact of their campaigns across all Economist channels, including web, mobile web, tablet app, and mobile app...
