Oct 16, 2015 | Uncategorized
To support our growth we are looking for an additional leadership-level digital marketing strategist to help create the right digital marketing approaches for our clients and their agencies. This is an outstanding opportunity for an experienced consultant to work with...
Oct 15, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. Are your digital ads really being seen? (infographic) Viewability is becoming the essential metric for brands – yet how can you test it with any trust? InSkin Media partnered with FaR...
Oct 13, 2015 | Uncategorized
Dell has bought EMC Corporation, creating the world’s largest privately-owned, integrated technology company. For Dell, the merger marks an expansion into new markets as a fall in demand for PCs forces the company to look for new revenue streams. The area of...
Oct 12, 2015 | Uncategorized
For the first time, BBC Three will be offering live coverage of the League of Legends World Championships live from Wembley. Beginning on Thursday 15 October, action from all four days of the quarter finals will be available online. Coverage will be hosted by Radio 1...
Oct 8, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. UK display ad revenues up 27.5% (despite rise in ad blocking) Advertisers spent a record £3.98bn on digital advertising in the first half of 2015, up 13.4% year-on-year despite a surge in ad...
Oct 1, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. Top global agency trends: Programmatic knowledge now vital Nearly three-quarters of the global digital industry recognise programmatic as one of the most important capabilities that agencies...
Sep 30, 2015 | Uncategorized
Yahoo has moved all its programmatic ad technology under its BrightRoll brand to offer clients and more joined up automated ad service. Under the brand sits the BrightRoll DSP to drive programmatic video, display and native advertising buys and tap into data for...
Sep 26, 2015 | Uncategorized
Overview Runners have been the work experience ways-in to the media industry for decades and this short term work experience placement (1-6 weeks) will give an energetic internet or marketing enthusiast the opportunity to gain insight into the world of digital media...
Sep 23, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. Why Facebook wants a ‘dislike’ button Last week, Facebook revealed it was developing a much-sought-after ‘dislike’ button, giving it even greater insight into the likes and dislikes of its...
Sep 23, 2015 | Uncategorized
Apple is speeding up its electric car project, making it a “committed project” within its organisation and setting a target ship date for 2019, according to a news report. The Wall Street Journal cites “people familiar with the matter” stating that Apple has...
Sep 17, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. Global internet adspend ‘could overtake TV by 2018’ The amount spend on internet ads worldwide is catching TV at a rate of growth that could see it become the dominant medium by...
Sep 14, 2015 | Uncategorized
In a sign of things to come, a Swedish train operator is using new technology that employs big data to predict the entire commuter train system two hours into the future. The a new mathematic algorithm, called “The commuter prognosis” has been developed in Stockholm,...
Sep 10, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. China digital trends in 2015: Huge shift to mobile as growth slows With China’s economic troubles making headlines this month, how is its digital sector doing? A new report indicates...
Sep 3, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. Google Chrome blocks auto-playing Flash ads as 5 billion ads go static Google’s Chrome browser has started blocking some internet adverts that use Adobe’s Flash technology,...
Sep 2, 2015 | Uncategorized
Windows 10 now has 5.21% market share, while Edge claims 2.03% of the PC browser market share, according to new data. The data, from NetMarketshare, indicates that the new operating system is gaining traction on Microsoft’s older versions- with Windows 7 still the...
Aug 11, 2015 | Uncategorized
Alphabet Inc. is the new parent company in Google restructuring. An announcement by Google co-founder Larry Page signaled the restructuring of the Google empire. The aim is to create a simpler structure for the group and introduce greater accountability for the...
Jul 30, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. UK ad spend hits record high (but digital publishing slowing down) UK advertising spend hit a record £4.7bn in first quarter of 2015, but newspapers and publishers reported the slowest...
Jul 23, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. Apple Pay one week on: How is social media responding? Apple Pay went live in the UK last week, following its launch in the US earlier in the year. Brandwatch has analysed how well the...
Jul 21, 2015 | Uncategorized
PayPal has completed its separation from eBay, making its stock debut with a higher market value than its parent company. .@PayPal rings the @Nasdaq Opening Bell to celebrate the return of #PYPL The separation will give Paypal the freedom to work with other potential...
Jul 20, 2015 | Uncategorized
Google has revealed that one of its self-driving cars was involved in a crash that injured four people- but it was entirely the fault of another car…. and it has the evidence to prove it. On Thursday, July 16, 2015 one of its SUVs was rear-ended in its home city of...
