Nov 3, 2009 | Uncategorized
T-Mobile has expanded its free texts for life scheme to now include free internet access for up to 40MB of data a day.The move marks a further shift in the mobile market as operators move emphasis from calls and texts towards email and internet access. By topping up...
Nov 3, 2009 | Uncategorized
Uplift in branding is high for all website visitors, slightly higher among those typing URLs directly into browser
Nov 3, 2009 | Uncategorized
Online marketing’s greatest impact is on patients refilling their prescriptions.
Nov 3, 2009 | Uncategorized
Online ads work, rich media works better, but brand websites are best of all
Nov 3, 2009 | Uncategorized
Reach fluctuates throughout the year giving a yearly average reach of 47.6%.
Nov 2, 2009 | Uncategorized
People who use peer-to-peer filesharing websites like Pirate Bay to illegally download music spend over £30 more on music per year than those who do not download illegally, according to new research. Internet users who claim to never illegally download music spend an...
Nov 2, 2009 | Uncategorized
Amazon has launched a new online payment service that lets users pay for goods on the internet by entering a phrase and a PIN number. The service, called ‘PayPhrase’ links two-word phrase and a four-digit PIN number to the users’ credit card and shipping details...
Nov 2, 2009 | Uncategorized
Advertsing giant WPP saw its third-quarter sales fall 8.7% compared to last year, but has seen an improvement on the previous quarter. Excluding the impact of acquisitions and currency fluctuations, sales fell by 10.5 percent in the second quarter, the company said....
Nov 1, 2009 | Uncategorized
The Internet will now allow users to create web and e-mail-addresses using non-Latin characters, opening up the Web to billions of people around the world. The Internet Corporation for Assigned Names and Numbers (Icann) has given the green light to the change at its...
Nov 1, 2009 | Uncategorized
Facebook has been awarded $711.2m in damages relating to an anti-spam case against Internet marketer Sanford Wallace. The site filed an anti-spamming case against Wallace in February this year. The social networking site accused Wallace of accessing people’s...
Nov 1, 2009 | Uncategorized
Google has released the much anticipated Android 2 software development kit, codenamed ‘Éclair’. The new platform features improved email and social media functions, alongside multi-touch controls, more camera features, improved maps and a more user friendly browser....
Nov 1, 2009 | Uncategorized
Consumers need more information and education about online privacy and online behavioral advertising (OBA), according to new research. The study, from the Internet Advertising Bureau and business law firm Olswang, found that 72% of internet users are unaware of online...
Nov 1, 2009 | Uncategorized
Spotify has reduced its premium six-month subscription rate for UK users from £9.99 a month to £6.49, following a sponsorship deal with online car insurance company Swifcover. The special deal runs until Monday 2 November. The offer was made available to Spotify users...
Nov 1, 2009 | Uncategorized
The Friends Reunited Group is to launch a national TV advertising campaign, promoting its three brands Friends Reunited, Genes Reunited and Friends Reunited Dating, airing for two weeks from the beginning of November. The two new 30 second adverts are based around...
Nov 1, 2009 | Uncategorized
Google has begun testing its social search service, which adds social network feeds from users’ friends to their search results. Unlike Microsoft’s Bing-based Twitter search, Google’s Social Search includes each users’ own lists of contacts from various...
Nov 1, 2009 | Uncategorized
Facebook game FarmVille has amassed 56m players within three months of its launch to become the fastest-growing social game on the internet. The social strategy game, created by US gaming company Zynga, now draws 21 million users daily and 60 million monthly...
Oct 26, 2009 | Uncategorized
Media giant News Corporation has said its popular online video site Hulu will start charging fees at some point. US-based Hulu has struggled to make money despite its popularity as an ad-supported site. News Corp., which co-owns the site with NBC Universal, Walt...
Oct 26, 2009 | Uncategorized
Online news aggregator Newsnow.co.uk has been threatened with legal action by UK newspapers if it does not introduce new controls on how it links to their articles.Newsnow automatically posts news links from websites across the world on its site and arranges them by...
Oct 26, 2009 | Uncategorized
Pay Pal is opening up its online payment platform to developers with a new API tool. The move will make it easier for people to carry out purchases on a variety of devices, such as mobile phones, and via channels such as social networking sites. Scott Thompson,...
Oct 26, 2009 | Uncategorized
Amazon has reported profits that have outstripped analysyst forecasts, as the online retailer has seen strong demand for its new e-book reader Kindle. Third-quarter net income increased 69% to $199 million from a year earlier, the company said today in a statement....
