Microsoft unveils Vista successor Windows 7

Microsoft has officially launched Windows 7, the successor to Windows Vista. The new version of Microsoft’s market-leading web browser now supports multi-touch technology. “Windows 7 brings to consumers more choice and value than any previous Microsoft operating...

YouTube rival Dailymotion gets funding boost

Video sharing site Dailymotion has raised EU17m in funding from privtae funding, as the video sharing site loo ks to win marketshare from YouTube. Based in France, Dailymotion attracts 60 million unique visitors worldwide a month. The site aims to post a profit next...

Google and Bing seal live search deals with Twitter

Google and Bing have inked a deal with Twitter to add real-time updates from the micro-blogging sites users to its search results. The deal will mean searchers on Google and Bing users will have the option to see results based on the most recent and popular trends on...

Twitter mulls creation of sales force

Twitter is considering hiring a sales force to make money from advertising, as the micro-blogging service notches up its 5 billionth tweet. Speaking at the Web 2.0 Summit in San Francisco, Twitter chief executive Evan Williams said there are a large number of...

Online retail spending growth ‘slowest since 2000’

Online spending in Britain rose at its slowest annual pace in September since records began in 2000, hit by promotions from store groups, warm weather and disruption to postal services. The IMRG Capgemini e-Retail sales index showed online sales rose a...

The Search Works rebrands as TD Search

Digital marketing firm TradeDoubler is rebranding The Search Works as TD Search in the UK and France, as it looks towards integrating its online operations across Europe. The change, effective immediately, brings the search marketing agency in line with the rest of...

Google rolls out first major UK ad campaign

Google is to launch its “Gone Google” ad campaign globally, promoting its services to audiences in London, Paris, Tokyo, Sydney, and Singapore. Initially launched in the US in August, the campaign promotes the search giant’s growing enterprise business....

Global adspend forecast to grow in 2010

Global ad expenditure in 2009 will fall further than originally anticipated, according to a new report. Zenith Optimedia forecasts that expenditure would drop 9.9 per cent during the year, compared to its earlier prediction of 8.5 per cent. However, the report said...

Postal strike ‘could discourage online shoppers’

An IMRG survey of its retail members has revealed that 77% of them believe that strike action by the CWU may discourage consumers from shopping online in the run up to Christmas. IMRG’s Director of Operations, David Smith said “E-commerce sales are set to top £50bn in...

P&G ditches ad clicks for ‘engagement’ payment model

Procter & Gamble is to ditch traditional CRM and CTR ad payment models in favour of a new ‘cost-per-engagement’ scheme. The move will see publishers that run ads for the FMCG giant’s brands, paid depending on specific metrics used to measure their engagement with...

New ad targeting tool for online gamers

comScore has launched GamePlan, an audience targeting tool for gaming publishers and developers. The tool which combines comScore’s broadly used consumer digital behavior with a comprehensive longitudinal measurement of consumer attitudes, behaviors and lifestyle...

Facebook bigger than Google in terms of page views

Facebook accounts for 1 in every 7 pages viewed by UK Internet users, and is now more than twice as big as Google in terms of page views, according to new research. The findings, from Experian Hitwise, reveals Facebook accounted for 14.5% of all UK Internet page views...

Google takes on Amazon with e-books store

Google is launching a new online service for booksellers next year which will allow readers to buy books in electronic format, to read on phones, PCs and e-book devices. The new Google Editions service will put it in competition with Amazon’s Kindle reader. Tom...

YouTube’s C4 deal paving way for ITV?

YouTube has secured a deal with channel four to stream to broadcaster’s programming in full length for free. The deal could pave way for a similar deal under negotiation between the video sharing site and ITV. Set to launch in the comong months, the partnership will...