Transatlantic NHS row crashes Twitter

Thousands of people have joined a Twitter campaign defending the NHS from attacks in America, causing the micro-blogging platform to crash. The row was sparked by US President Obama’s $100bn plans for reforming healthcare in the US, away from private medical plans and...

Social network ads ‘failing to engage users’

Adverts placed on the more mainstream social networking sites are unlikely to be effective as direct marketing tools, according to a new study. The research, from affiliate network Linkshare, surveyed 2,000 consumers, and found just 5% of respondents considered...

73% of Twitter users also use Facebook

Nearly three-quarters of Twitter users in the US also regularly use Facebook, while only 11% of Facebook users also use Twitter, according to a new study looking into cross-platform social media use. The study, from BIGresearch, looked at over 22,000 social media...

Click-throughs on Facebook fan pages soar

Click-through rates for posts and newsfeeds on Facebook fan pages could be higher than 6%, according to new research. The research, from social media management firm Vitrue, looked into how fans interact with links appearing on fan pages and in their newsfeeds. Vitrue...

Global ad spend drops 5%

Worldwide spending on Internet advertising contracted for the second consecutive quarter, but the situation no longer seems likely to get worse,according to new research.According to research firm IDC, global spending on Internet ads contracted for the second...

Facebook tests ‘Lite’ version

Facebook is testing a new version of its social network tailored for mobiles and narrowband web connections. Facebook Lite is a cut-down version of the social network, aimed at countries where broadband is limited. The site is currently on trial in India and it is...

Young people ‘sticking with elders on Facebook’

More young people are visiting social networks versus year ago, although they are spending less time browsing across multiple sites, according to new research. The study, from comScore, suggests that while the average 15-24 year old is spending less time overall on...

Twitter hacker target was pro-Georgian blogger

A pro-Georgian Blogger was the target of a co-ordinated hacker attack that resulted in Twitter going offline for 2 hours last week. The blogger, known online as Cyxymu, said he was targeted for “telling the truth about the Russian-Georgian war”, and how...

Ebay to sell new cars via GM deal

The expansion in scope of the auction giant took another big step today with the announcement of a deal with General Motors that will see Ebay become a major retailer of new cars. The scale of the deal suggests a strategic move into primary retailing, alongside the...

Google speeds up search with ‘Caffeine’ boost

Google has begun testing ‘Caffeine’, a new search engine that indexes content faster, in a bid to compete with real-time search services offered by Facebook and Twitter. Web developers have been invited by Google engineers to test the new search engine and give their...

Facebook buys Twitter rival FriendFeed

Facebook has bought online sharing service FriendFeed for an undisclosed sum. FriendFeed provides Twitter-style status updates and real-time search capabilities, giving Facebook new technology to compete directly with both Twitter and Google. As part of the agreement,...

Low cost Vs high tech: Mobile demand set to polarise

The mobile handset market is becoming increasingly polarised between low cost handsets for emerging markets and high-end smartphones for developed regions – with the mid-range handset market being squeezed, according to new research. The findings, from Juniper...

Microsoft sells ad agency Razorfish for $530m

Microsoft has sold Razorfish advertising agency for $530m to Publicis Groupe, the parent company of the Saatchi and Saatchi ad firm, following a bidding battle.The other bidders in the race included WPP, Dentsu, Omnicom and three others. Microsoft bought Razorfish in...

Brits ‘more likely to buy online at work than at home’

Online shoppers in the UK are more likely to make a purchase at work than when at home, according to a new study by comScore Europe. While online shoppers spent three times as much time browsing the Internet at home than they did at work, their total e-commerce spend...

9 in 10 US drug ads on Bing are illegal- report

Almost 90 percent of sponsored links advertising prescription drugs on Microsoft’s new Bing search engine are violating US federal and state laws, according to a new report. The report, from KnujOn, an antispam company, and LegitScript, which offers a service that...

Just 16% of Twitter users under 25

Twitter is vastly under-represented by the US youth market, with most of its users aged between 25-54, according to new data from Nielsen. Despite Twitter’s huge growth, now reaching 10.7 percent of all active US Internet users in June, the microblogging site...

Murdoch to charge for online content

News Corp is to start charging for online content across its news sites, including the Sun, The Times and The News of the World, according to chairman Rupert Murdoch. Commenting on the company’s half-year results, Murdoch said: “An industry that gives away its...