Jun 30, 2009 | Uncategorized
Audience reach for top 10 parent companies in Germany, May 2009
Jun 24, 2009 | Uncategorized
Vodafone are strengthening their ongoing ties to MySpace by launching an online music studio, writes Netimperative. The 8-month campaign will see the firms build a MySpace community geared towards musicians and music fans in the UK, Germany and Spain. The Music Studio...
Jun 24, 2009 | Uncategorized
New research from Hitwise has found that traffic to Twitter has increased 22-fold in the last year. According to the research, Twitter was the UK’s 38th most-visited website in May this year and the 5th most-visited social network. In contrast the site only...
Jun 24, 2009 | Uncategorized
HTC and Adobe have announced that the Flash content format that drives much of the high impact visuals on the web will soon be available on Android, writes CrunchGear. It’s another small step towards achieving complete adoption of key content tools and much...
Jun 24, 2009 | Uncategorized
European regulators unveiled long anticipated plans this week for guidelines about how social networks such as Facebook and MySpace should handle European privacy rules, writes the Wall Street Journal. Regulation in a young and fast changing space is always risky, and...
Jun 23, 2009 | Uncategorized
There is a marked increase in the number of people choosing to consume different media simultaneously, confirming the evolution of media multi-taskers according to new research from the European Interactive Advertising Association released in June 2009. The study...
Jun 22, 2009 | Uncategorized
New toolkits released from Yahoo! this month apply the ease of search engine advertising creation to graphical ads. It’s another significant step in the restructuring of the advertising sector, changing the role of small ad agencies as well as creating a more...
Jun 18, 2009 | Uncategorized
Facebook has finally overtaken MySpace in the US according to new research from comScore, writes eMarketer. According to the metrics firm, Facebook received 70,278,000 unique visitors in the US during May this year, a 97% increase on May 2008. Unique visitors to...
Jun 16, 2009 | Uncategorized
The controversial elections in Iran sparked a new kind of political movement that showcased the growing importance of social media as a global communication tool. Protesters, contesting the outcome the re-election of President Mahmoud Ahmadinejad, were forced to use...
Jun 16, 2009 | Uncategorized
PricewaterhouseCoopers’s (PwC) latest Entertainment and Media Outlook report predicts that online advertising in the UK will take 36% of all adspend by 2013, writes Brand Republic. According to the firm, online ad expenditure grew 17.1% (£540m) year-on-year...
Jun 16, 2009 | Uncategorized
The Government has finally published its Digital Britain report by Communications Minister Lord Carter. The 238 page report sets out the Government’s “strategic vision” for the next stage of the UK’s digital development in order for the country...
Jun 15, 2009 | Uncategorized
Monthly internet use: key indicators for UK web users, May 2009
Jun 15, 2009 | Uncategorized
Time per person for top 10 parent companies, UK May 2009
Jun 15, 2009 | Uncategorized
UK audience reach for top 10 parents companies, May 2009
Jun 15, 2009 | Uncategorized
Virgin Media broadband customers will soon have unlimited access to Universal Music’s entire back catalogue for a set monthly subscription, writes Marketing Magazine. Users of the service will pay around £20 a month and will be able to stream and download as...
Jun 15, 2009 | Uncategorized
Global computer firm Dell has generated sales of over $3m (£1.8m) through its presence on Twitter, writes Revolution. According to the firm, sales have come from Twitter followers clicking directly from tweets to purchase products online. Dell has used Twitter for the...
Jun 14, 2009 | Uncategorized
Possibly one of the fastest downloads in history. Mozilla’s new Firefox 3.1.11 browser clocked up a staggering 150m downloads in its first 24 hours, writes VNU. Apple’s Safari is logging a more sedate 11m for Safari 4 (over the first four days). From...
Jun 11, 2009 | Uncategorized
The latest European online advertising study from IAB and PricewaterhouseCoopers (PwC) has revealed that online adspend grew 20% during 2008 to reach €12.9bn (£11bn), writes Brand Republic. The study examined the markets in 19 European countries. Although some mature...
Jun 11, 2009 | Uncategorized
Online advertising spend growth slows in maturing markets, December 2007-2008
Jun 11, 2009 | Uncategorized
Growth in online advertising categories across Europe in 2008
