Nov 28, 2008 | Uncategorized
Here are the latest stats and figures from the past month. Monthly internet usage statistics for France, October 2008 Source: Nielsen/NetRatings Home/Work Panel monthly statistics Nielsen Online: http://www.nielsen-online.com
Nov 27, 2008 | Uncategorized
Source: Nielsen/NetRatings Home/Work Panel monthly statistics Nielsen Online: http://www.nielsen-online.com
Nov 26, 2008 | Uncategorized
This list features the most popular websites based on UK Internet usage for October 2008, ranked by market share of visits across all Hitwise industries. Source: Hitwise Datacentre, October 2008, based on market share of visits Hitwise:...
Nov 26, 2008 | Uncategorized
The number of unsolicited mobile marketing messages is on the rise, according to a new pan-European study. The independent study, commissioned by Airwide Solutions and conducted by comScore M:Metric, looked at the way mobile subscribers use their phones across five...
Nov 25, 2008 | Uncategorized
Alex Wright, Agency.comNovember 2008 Alex is a fan of Brands 2.0, eagerly talking about how people value brands and brands value people. Chatting with him at the regional internet congress in Zagreb, his passions about where brands are vs where they should be come...
Nov 25, 2008 | Uncategorized
Source: Nielsen/NetRatings Nielsen Online: http://www.nielsen-online.com
Nov 24, 2008 | Uncategorized
Based on the latest Q3 e-commerce data from the US Department of Commerce (DOC), eMarketer now predicts that online sales (excluding travel) will grow 7.2% year-on-year in 2008 to reach nearly $137bn. This compares to last year when online sales grew 19.8%. The firm...
Nov 24, 2008 | Uncategorized
The first Mobile Media study from Nielsen Online has found that mobile internet use has grown eight times more than traditional PC-based usage during 2008, writes Brand Republic. Between Q2 and Q3 mobile internet use rose 25% (from 5.8m to 7.3m users) while PC-based...
Nov 20, 2008 | Uncategorized
The latest online adspend figures from IAB US and PwC show that revenues grew 11% year-on-year to reach $5.87bn – the second-highest quarterly result ever achieved. Against Q2 though, revenues only grew 2%. For the first nine months of the year US online ad...
Nov 20, 2008 | Uncategorized
The latest wave of research into consumer attitudes for mobile advertising is confirming consumer acceptance of lower call charges in exchange for exposure to advertising, writes Marketing Vox. What began as a youth behaviour appears to be spreading with two-thirds...
Nov 20, 2008 | Uncategorized
61% of mobile users would be willing to view advertising on their mobile phone in return for a discount on their monthly bill, November 2008
Nov 20, 2008 | Uncategorized
50% phone bill discount is top incentive in “ads for calls”, November 2008
Nov 20, 2008 | Uncategorized
The third International Communications Market Report from Ofcom has found that the UK has the highest penetration of digital TV services of all the larger countries surveyed, with 86% of British households now using digital services on their main TV sets (up 9% on...
Nov 19, 2008 | Uncategorized
67% of Brits now think that internet access is more vital than access to a car (54%) or washing machine (58%), writes Netimperative. The results, taken from new research by YouGov on behalf of AMD also found that 57% of respondents use social networking sites and that...
Nov 19, 2008 | Uncategorized
British viewers will be able to watch both BBC1 and BBC2 live online through the bbc.co.uk website and the BBC’s iPlayer service from the end of November, writes Brand Republic. The corporation already provides BBC News, BBC3, BBC4, CBBC and CBeebies online in...
Nov 17, 2008 | Uncategorized
The “2008 Annual Global Mobile Attitude and Usage Survey” from the Mobile Marketing Association (MMA) has found that 8% of Western European consumers have taken part in some form of mobile marketing during the last year, writes ClickZ. In addition, one...
Nov 13, 2008 | Uncategorized
Yahoo! has launched a new service that lets mobile users search the web using voice commands. Yahoo!’s ‘oneSearch’ service is designed to allow users to conduct searches more quickly than entering text. For example, a search query like ‘Arsenal’ returns a rich set of...
Nov 13, 2008 | Uncategorized
Google is bringing in a variation of its AdWords model to YouTube in an effort to raise revenues from the leading online video site, writes The Financial Times. The new YouTube Sponsored Video service will allow YouTube users to promote their videos in a special...
Nov 10, 2008 | Uncategorized
The latest figures from the IMRG Capgemini e-Retail Sales Index forecast that online retail will grow 15% year-on-year during the fourth quarter to reach £13.16bn, writes Netimperative. The figure represents a £215 online spend for every person in the UK. However...
Nov 10, 2008 | Uncategorized
Revenues from mobile phone sales are expected to grow at 6.8% between 2007 and 2013, and should exceed $200bn by the end of 2013, according to Informa Telecoms & Media in its latest Future Mobile Handsets report. Emerging markets, including Brazil, Russia, India,...
