Nov 6, 2008 | Uncategorized
MySpace in implementing a novel way of generating ad revenues and resolving copyright issues with regards to copyrighted video clips uploaded by users, writes Netimperative. Using new technology from Auditude all clips uploaded to the social networking service will be...
Oct 31, 2008 | Uncategorized
New research from comScore has found that 14.5m people in the UK visited at least one blog in August, writes Netimperative. The figure equates to 41% of the UK’s total internet audience. The top individual blog for the month was Engadget.com (with 243,000...
Oct 31, 2008 | Uncategorized
Age 15+ – Home & Work Locations, August 2008 * Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs Source: comScore comScore: http://www.comscore.com
Oct 31, 2008 | Uncategorized
A new study from Key Note predicts that online adspend will continue to show strong growth through the rest of 2008 and into 2012, writes Brand Republic. The firm expects online to grow 31.4% in the UK over the course of this year. Figures from IAB UK put online...
Oct 31, 2008 | Uncategorized
Here are the latest stats and figures from the past month. Monthly internet usage statistics for the UK, September 2008 Source: Nielsen/NetRatings Home/Work Panel monthly statistics Nielsen Online: http://www.nielsen-online.com
Oct 30, 2008 | Uncategorized
Source: Nielsen/NetRatings Home/Work Panel monthly statistics Nielsen Online: http://www.nielsen-online.com
Oct 29, 2008 | Uncategorized
This list features the most popular websites based on UK Internet usage for September 2008, ranked by market share of visits across all Hitwise industries. Source: Hitwise Datacentre, September 2008, based on market share of visits Hitwise:...
Oct 28, 2008 | Uncategorized
Clients and agencies believe that mobile advertising will become a mainstay of UK marketing plans over the next two years, but there is a current disconnect between usage and understanding of the medium, according to new research by the IAB. The IAB’s Mobile Council...
Oct 28, 2008 | Uncategorized
Source: Nielsen/NetRatings Nielsen Online: http://www.nielsen-online.com
Oct 27, 2008 | Uncategorized
Vice-President and General Manager, MySpace BrazilOctober 2008 When we interviewed Emerson Calegaretti in Caracas on the eve of their launch in Venezuela, it was clear why Latin America is so compelling. Social media has been big in Latin America since YouTube opened...
Oct 27, 2008 | Uncategorized
Profits at Microsoft reached $4.37bn during Q3 from $4.29bn in 2007, writes Netimperative. Turnover rose 9% during the same period to $15.06bn. However the firm has now warned that it is unlikely to meet Wall Street predictions during the next quarter due to economic...
Oct 23, 2008 | Uncategorized
Challenges in the wider economy spilled onto the web, pushing ad rates in the US down 27% according to PubMatic. Their AdPrice Index tracked a big slump in Q3 2008, with prices down 21% from Q2 and 27% from Q1. All categories showed drops with the exception of...
Oct 23, 2008 | Uncategorized
Third quarter profits at Amazon were up 48% with revenues climbing 31%, writes The Financial Times. Net income was $118m, from $80m in 2007, while revenues reached $4.26bn from 3.26bn in 2007. International sales continued to grow and represented 46% of all revenues....
Oct 22, 2008 | Uncategorized
Yahoo! has announced that it is to cut 10% of its staff (over 1,500 people) following poor quarterly results, writes vnunet. Q3 profits were down 64% to $54.3m, compared to $151.3m in 2007. The firm now hopes to save $400m through the redundancies and other...
Oct 22, 2008 | Uncategorized
The latest data from the US digital audience market flags up micro-blogging technology Twitter as being the hottest of the toolkits in terms of growth, writes CNET. Rising almost 350% in the last period, Twitter is a great tool for delivering simple messages about...
Oct 21, 2008 | Uncategorized
A new study from price comparison site Shopzilla.co.uk has found that over 11m British consumers buy products online at least twice each week, writes Brand Republic. The study further found that 9 out of 10 consumers shop online at least once each month. Consumers are...
Oct 16, 2008 | Uncategorized
Third quarter revenues at Google were up 31% year-on-year, beating Wall Street expectations, writes ClickZ. Revenues for the quarter totalled $5.54bn, up 3% on Q2. Net income in Q3 was $1.35bn (from $1.25 in Q2). 67% of revenues came from its own web sites, up 34%...
Oct 14, 2008 | Uncategorized
Barack Obama’s presidential campaign has gone after the youth vote with a high-profile use of in-game advertising, writes Brand Republic. The election campaign paid for adverts across 18 video games including “Burnout Paradise”, “Guitar...
Oct 14, 2008 | Uncategorized
The 2008 Digital Music Survey from Entertainment Media Research has found that for the first time the majority of music downloaders are using legal means, writes Netimperative. 51% of consumers now use legal download services, up 9% from 47% in 2007. The growth in...
Oct 14, 2008 | Uncategorized
New research from Point Topic shows that China overtook the US in high-speed and broadband lines in August, writes ClickZ. China is also adding new broadband subscribers at twice the rate of the US. In the US, the number of new broadband lines fell from 3.4m in Q4...
