Jan 14, 2008 | Uncategorized
The rise of blogs to the heights of official news sources was confirmed this month when a survey by Brodeur and MarketWire reported by Marketing Pilgrim showed 75% of journalists using blogs as a place for story ideas and research. 30% of journalists surveyed said...
Jan 11, 2008 | Uncategorized
Subscribers to T-Mobile’s Web ‘n’ Walk 3G service are going to be offered free Wi-Fi access writes Netimperative. Users will be given free use of T-Mobile’s network of 1200 UK Wi-Fi HotSpots (39,000 worldwide). Web ‘n’ Walk costs...
Jan 10, 2008 | Uncategorized
The European Commission has ruled that it is unlawful for Apple to charge more for iTunes downloads in the UK than in the rest of Europe. Costs for single downloads in the UK are 79p – nearly 10% higher than the continental rate of £0.99. Costs are expected to...
Jan 8, 2008 | Uncategorized
Sony has confirmed that it is adding Skype VoIP functionality to its PlayStation Portable (PSP) gaming device, writes Telecoms.com. Sony are releasing a firmware update at the end of January for the PSP-2000 series which will allow users to make VoIP calls when they...
Jan 4, 2008 | Uncategorized
Music retailers are reporting a sudden leap in sales of online music here in the UK, and a 100% growth in sales in the week after Christmas (based on year on year comparisons) – reports The Financial Times. This is more than just lots of iTune downloads and...
Jan 3, 2008 | Uncategorized
Radiohead have made more money from digital sales of In Rainbows than from all their other EMI albums combined, writes StrategyEye. The band’s contract with EMI included no provision for digital rights, leaving them with nothing from official online sales of...
Jan 3, 2008 | Uncategorized
AOL is to discontinue its Netscape browser from the 1st of February, writes StrategyEye. The firm is to encourage users to switch to Firefox. Before the launch of Microsoft’s Internet Explorer Netscape had over 90% of the browser market but has now been reduced...
Jan 3, 2008 | Uncategorized
GroupM predicts that UK digital advertising revenues will eclipse TV ad revenues by next year, writes The Guardian. The firm expects online adspend to grow over 30% during the next year, reaching £3.4bn. TV advertising will grow less than 1% during the same period....
Jan 1, 2008 | Uncategorized
New data from Nielsen Online has found that British web users are getting older, writes StrategyEye. In October 2007 the average age was 37.9, up from 35.7 at the same time the year before. During the same period the proportion of under 25s online fell from 29% to...
Jan 1, 2008 | Uncategorized
Google is planning to launch its Print Ads service in the UK, writes The Sunday Times. The service launched last year in the US and lets advertisers bid on print inventory in the same way as Google AdWords. Google Print Ads now supplies over 600 titles in the US. In...
Jan 1, 2008 | Uncategorized
Radio advertising could fall up to 2% this year as the local advertising sector slows, writes Mediaweek. Revenues could drop below $20bn for the first time since 2002 as the industry faces its eighth year of slow-to-no-growth. Radio is said to be facing its worst...
Dec 31, 2007 | Uncategorized
Radio advertising could fall up to 2% this year as the local advertising sector slows, writes Mediaweek. Revenues could drop below $20bn for the first time since 2002 as the industry faces its eighth year of slow-to-no-growth. Radio is said to be facing its worst...
Dec 30, 2007 | Uncategorized
Google is planning to launch its Print Ads service in the UK, writes The Sunday Times. The service launched last year in the US and lets advertisers bid on print inventory in the same way as Google AdWords. Google Print Ads now supplies over 600 titles in the US. In...
Dec 20, 2007 | Uncategorized
Sales of Freeview digital television receivers reached 2.4m units during Q3, writes The Guardian. The figures from Ofcom found that sales for the quarter were up 70% year-on-year. Sales comprised 1.17m set top boxes and 1.19m Freeview-ready integrated TV sets. 85.1%...
Dec 18, 2007 | Uncategorized
A new study from Forrester Research predicts that residential broadband access in Western Europe will grow by 48m households from 44% penetration in 2007 to 71% by the end of 2013, writes Netimperative. Dial-up services are expected to account for only 2% of all...
Dec 15, 2007 | Uncategorized
December 2007 Peter’s background includes JWT and WPP, but on the day he set up Oystercatchers we asked him about how the marketing and advertising industry is likely to evolve over the next few years with the growth of digital. He’s clear that the models for reward...
Dec 15, 2007 | Uncategorized
Paramount is releasing “Jackass 2.5” for free online in the US, writes Brand Republic. The film will be available through a special website created in conjunction with Blockbuster. Viewers have to download Microsoft’s Silverlight media player in...
Dec 15, 2007 | Uncategorized
UK consumers are spending more time shopping online that almost anyone, recording an average of 15 hours per person this Christmas. New research from Core metrics shows this matches the time they spend on the highstreet, suggesting another of the ‘crossing...
Dec 14, 2007 | Uncategorized
Microsoft has purchased British online map firm Multimap in a deal reported to be worth $50m (£24.4m), writes The Times. Multimap attracted over 4m unique users during November 2007 according to figures from Nielsen NetRatings, second to Google Maps with 11m. Profits...
Dec 14, 2007 | Uncategorized
The switch from high street to web continues apace with visits to online stores up 11% year on year according to ComScore. Back in October UK online shoppers numbered 29m, and European online shoppers topped 160m visits (up 5% year on year). In the UK, cyber shopping...
