Oct 19, 2007 | Uncategorized
Google’s latest results show that Q3 revenues at the online giant have risen 57% year-on-year to reach $4.23bn, writes Brand Republic. Revenues were also up 9% on Q2’s revenues of $3.87bn. Revenues from Google-owned sites grew 68% from Q3 2006, reaching...
Oct 17, 2007 | Uncategorized
Smart digital marketing by reaching customers onlineOctober 2007 Over the last few weeks we’ve been preparing a new edition of the Digital Viral Marketing Academy; one focussed on the entertainment sector and in particular the challenges facing book publishers. Along...
Oct 16, 2007 | Uncategorized
Online has grabbed its biggest ever share of the UK’s total adspend according to the latest quarterly Bellwether Report from the Institute of Practitioners in Advertising, writes Brand Republic. Figures for Q3 show internet marketing accounting for 6% of all UK...
Oct 15, 2007 | Uncategorized
Online has grabbed its biggest ever share of the UK’s total adspend according to the latest quarterly Bellwether Report from the Institute of Practitioners in Advertising, writes Brand Republic. Figures for Q3 show internet marketing accounting for 6% of all UK...
Oct 5, 2007 | Uncategorized
The latest numbers for the US from PricewaterhouseCoopers (PwC) and the IAB confirm that the world’s largest online ad market is still enjoying the largest annual growth in real terms. Spend surged ahead by 25.4%, crossing the $5bn (£2.46bn) mark in a single...
Oct 3, 2007 | Uncategorized
UK CEO, WikimediaOctober 2007 Digital Thought Leaders | By Danny Meadows-Klue The Wikipedia model has revolutionised knowledge classification and the linkages between content. Google pretty much anything and chances are that a wiki listing will be bubbling up on the...
Oct 3, 2007 | Uncategorized
Radiohead have released their latest album directly through their website and are letting fans decide how much they want to pay for it, writes Brand Republic. Technically fans can pay nothing for the 10-song album “In Rainbows” though they are still...
Oct 2, 2007 | Uncategorized
The Charlatans are to release their next album for free through the Xfm website, writes Brand Republic. The album should be ready in early 2008, though in the interim the band are releasing their new single “You Cross My Path” through the site on 22nd...
Oct 2, 2007 | Uncategorized
Today’s new figures confirm the switch to online continues to accelerate in Europe’s lead media market. The internet’s share of all advertising swelled to almost 15% in the first half of 2007, with further record-setting leaps in real growth. Boosted...
Oct 2, 2007 | Uncategorized
The Financial Times’s FT.com website is to start letting users access stories for free, writes Netimperative. Under the new charging model users will be able to access 30 free article per month before being asked to subscribe. The new system will make it...
Sep 28, 2007 | Uncategorized
New data from Point Topic shows that the British are staying online for longer, writes ENN. 86.6% of home internet users now spend at least 6 hours online each week, up from 83% at the end of last year (and 50% at the end of 2005). Amazingly 5% of those polled claim...
Sep 25, 2007 | Uncategorized
Ad-funded mobile network Blyk has launched in the UK, writes Netimperative. The network is an invitation-online mobile virtual network operator aimed at 16-24 year olds. Users are profiled during registration and by ongoing SMS polling to help brands target more...
Sep 25, 2007 | Uncategorized
According to new data from Nielsen//NetRatings Facebook overtook MySpace in August 2007 in terms of unique visitors, writes Brand Republic. Facebook received 6.5m visitors during the month against 6.4m for MySpace. Facebook’s audience has increased by 541% since...
Sep 24, 2007 | Uncategorized
Source: Nielsen/NetRatings Nielsen/NetRatings: http://www.nielsen-netratings.com
Sep 23, 2007 | Uncategorized
Source: Nielsen/NetRatings Nielsen/NetRatings: http://www.nielsen-netratings.com
Sep 22, 2007 | Uncategorized
Source: Nielsen/NetRatings Nielsen/NetRatings: http://www.nielsen-netratings.com
Sep 21, 2007 | Uncategorized
Source: Nielsen/NetRatings Nielsen/NetRatings: http://www.nielsen-netratings.com
Sep 20, 2007 | Uncategorized
Rupert Murdoch has declared he is interested in removing the $99 (£49) subscription charge from the Wall Street Journal’s wsj.com website, writes Brand Republic. “It would be an expensive thing to do in the short term. In the long term, it may be a great...
Sep 19, 2007 | Uncategorized
Making sense of the ad opportunity todaySeptember 2007 The recent press and debate about what and how we measure in the online landscape have been particularly welcoming to me. The recent furore around the ‘death of the page view’ certainly seems to have put the...
Sep 19, 2007 | Uncategorized
The latest Jack Myers Media Business Report forecasts that global mobile advertising will grow 120% during 2008 to reach $1.1bn (from $500m – £246m), writes ClickZ. The report expects similar growth during 2009 making the mobile ad market worth $2.4bn (£1.18bn)...
