20 biggest marketing blunders of 2012

Everyone makes mistakes- but some mistakes are bigger than others. From Apple’s wonky maps to Yahoo’s boss being fired over alleged ‘fake CV claims’- this year saw plenty of high-profile digital disasters. As part of our 2012 review, we salute...

Computers in 5 years will touch, feel and…smell? (video)

A new era of ‘cognitive systems’ will usher in brand new ways for humans and PCs to interact- including touch, feel and smell, according to new predictions from technology giant IBM. The firm said that within 5 years computers will soon gain human-like abilities to...

Weird news: The 25 oddest digital news stories of 2012

From self-driving cars to fridge magnets that order pizza, 2012 saw more than its fair share of odd digital news stories. As part of our year in review series, we look back at the stranger side of marketing, with the 25 weirdest digital news stories of 2012. Changing...

John Lewis tops Christmas viral chart

John Lewis has had the most effective social video strategy in the run up to Christmas, according to new research from branded video distribution network, goviral.The department store’s highly-anticipated Snowman advertising campaign has helped it land the number one...

Video viral of the week: Google reviews year in 3 minutes

As part of Google’s annual year-in-review package Zeitgieist, this video gazes back at the previous 12 months and ranks people, places and things that people searched for them on Google. This video, from creative agency Whirled, crams a whole year into less than three...

Regulation of personal data – sweeping new UK powers

The location of your mobile phone is added to the list of sweeping new police powers in the regulation of personal data and Deputy PM Clegg leads the attack on his own government. The government’s new plans of personal data would give police and intelligence services...

Mobile internet access accounts for 13% of global traffic

Mobile now accounts for 13% of internet traffic, up from 4% in 2010, and now makes up a majority of traffic in some emerging markets, according to new research looking into mobile internet access. The internet trends report from Kleiner Perkins venture capitalist Mary...

BBC revamps red button service for connected TVs

The BBC is updating its Red Button service to work with next generation of internet-connected TVs. Dubbed the ‘Connected Red Button’, the new service lets viewers with internet-enabled TVs watch some channels even if they are off air and catch up with previous...

News Corp shuts tablet news site The Daily after 2 years

News Corp is closing its tablet newspaper The Daily later this month, just two years after its launch. The product launched in February 2011 for the iPad and there were persistent rumours about the size of losses and possible closure. The Daily offered a weekly...

Yahoo axes public chat rooms

Yahoo is to close down its public chat rooms in its Messenger service this month, replacing them with a range of new online communication tools. The rooms will close down on 14th of December, and yahoo will also shut down its Yahoo Phone In and Phone Out feature at...

SMS at 20: Has text messaging reached its peak?

The humble text message, which celebrated its 20th birthday on Sunday, is past its prime for the first time in history, as new figures show a declining trend of SMS (Short Message Service). This year is the first time the total text volumes in the UK are down; but...

Top smartphone operating systems worldwide

Google’s Android mobile operating system made up 75% of the global smartphone market i the third quarter of 2012, far ahead of Apple’s 14.9%. Nokia’s Symbian platform and Research in Motion’s Blackberry mobile OS fell 77% and 35% respectiveley....

O2 debuts mobile digital showroom with Microsoft

O2 has chosen Microsoft Advertising to launch a ‘Life Unlocked’ campaign, in a deal that will see the creation of the first ever mobile industry ‘digital showroom’. The virtual showroom, promoted across MSN, will let O2 consumers find mobile phone and contracts....