Amazon earnings triple in third quarter
Amazon smashed investor expectations for the third quarter of this year, with strong earnings per share and revenue.
Coupons and discounts ‘appeal far beyond savings’
Over half (55%) of consumers said they have a more positive impression of stores or brands that offer coupons and discounts and can lead them to choose a brand they would not typically buy, according to new research.
Havas Media Group chooses Freewheel for media buying and management
Havas Media Group has picked FreeWheel’s Strata platform to power its media buying and management business in the UK and France.
In-app pandemic shopping surpasses 2019 golden quarter by 12%
During the peak of lockdown, in-app shopping activity surpassed the 2019 Q4 Golden Quarter by 12, and the retail industry needs to prepare for the upcoming holiday season as Covid-19 continues to boost digital sales, according to a new report.
Neilsen launches ‘campaign outcomes database’ Compass
Measurement firm Nielsen has launched Compass, a database that measures campaign outcomes measurement for brands.
New student accommodation start-up uses latest tech to deliver five times faster booking
A new Manchester-based tech start-up is set to shake up the UK and international student accommodation market with the launch of its online student property platform.
Rise of the robot influencers: Virtual Instagrammers could be earning millions
Robot influencers are becoming big business on Instagram, with Coca-Cola and Louis Vuitton using video game characters in their ads. New research looks at the most popular virtual Instagrammers and how much they could be earning.
Keeping up with the (virtual) Joneses: Lockdown video calls inspire home and garden purchases boom
Over a third of consumers have been inspired to make purchases by seeing inside other people’s homes in lockdown video calls, with 52% of households making at least on online purchase for their home or garden while on lockdown, according to new research.
Most UK shoppers ‘walk away from brands over poor COVID-19 response’
Almost all (94%) UK shoppers will walk from brands if they don’t agree with their response to COVID-19.
Before and after lockdown: Brits shopping habits revealed
Supermarkets and DIY stores maintained the highest store footfall during lockdown, but the virus pandemic has sped up the switch to digital, with an in-store focus on buying not browsing, according to new research.
Brits appetite for digital services ‘will swell after lockdown’
Consumption of digital services will increase by 27 percent as UK consumers use lockdown to move to a digital-first mindset, according to new research.
Retailers ‘have relied on email to survive lockdown’
Email marketing has been integral to enabling many retailers to survive during the lockdown, driving more visits to online retail websites, according to new research.
CMO survey: Marketing leaders ‘under overwhelming scrutiny’ to secure leads, despite virus budget cuts
Chief marketing officers (CMOs) and senior decision-makers are under overwhelming scrutiny to secure leads, despite widespread budget cuts and Covid-19 disruption, according to new research.
Major brands continue to hold back ad spend amid Covid-19 pandemic
Major multinationals are continuing to hold back advertising spend by six months with more than 40% deferring campaign spend according to new research.
Google glitch: search giant apologises for missing Churchill photo amid statue controversy
Google has been forced to post an apology after its search engine failed to show a photo of Sir Winston Churchill, blaming it on an update glitch in its Knowledge Graph tool.
Koopid.ai to partner with Puzzel to boost online customer service
Koopid.ai has expanded its strategic partnerships through a new agreement with Puzzel enabling Puzzel customers and partners to access Koopid’s next-generation,
Ebay data reveals week-by-week shift in shopping habits since lockdown
Shopping habits have shifted as the UK entered lockdown on 23rd March – demonstrating the need for marketers to tap into the most up-to-date data insights to ensure they’re running the most relevant campaigns, according to new research.
Online retails sales soar to ten year high as lockdown redefines shopping behaviour
Following the UK’s first full month under lockdown, April’s online retail sales results have signalled a seismic shift in purchasing patterns, according to new research.
Webcam woes top list of COVID-19 customer complaints
Video-conferencing issues are now the most common complaint for customer enquiries since the COVID-19 pandemic, according to new research.
Lockdown life: New video chronicles working life amid COVID-19 pandemic
Researchers from the Adam Smith Business School at the University of Glasgow have created a new resource of stories recording working life during Covid-19.
