EU hosts hackathon to fight vs COVID-19
The EU has hosting an event inviting the tech industry to create and pitch new ways to use digital to combat the spread of Coronavirus.
Nearly half of Brits ‘more likely to work through their lunch breaks whilst working from home’
Nearly half (41%) of Brits admit to being more likely to work through their lunch breaks whilst working from home, while over a third (say they are working longer hours, according to new research.
Retail trends: High expectations for retailers, as shoppers look for trust, reputation and conversation
Retailers will increasingly need to meet consumer expectations across multiple fronts with ‘trust’ and ‘reputation’ becoming almost as important as ‘price’ and ‘convenience’, as the COVID-19 pandemic takes its toll, according to new research.
90% of Brits claim technology offering impacts their choice of bank
Customers care more about strong tech than good interest rates when it comes to choosing a bank, according to new research.
Just 1 in 4 businesses ‘confident they can last 6 months’
Many businesses are not confident that they will survive the economic impact of the lockdown, according to new research.
Consumer frustrations with travel marketing: Gen Z want more tailored offers
A quarter (25%) of consumers would be more loyal to a travel provider who understands their needs, with brands missing out on opportunities to drive revenue and customer loyalty with their marketing, particularly with Gen Z, according to new research.
Email fail: The best (and worst) things to write in your work emails
Phrases such as “Happy Friday!” and “To whom it may concern” are among the worst things to include in a work email, according to new research.
80% of marketers want to pick their own CMS (but IT still has the final say)
The majority of marketers (80%) want to pick their own CMS, but new research from reveals IT still has the final say when it comes to marketing tech.
First week of February ‘worst for staff sickness’
Tuesday is the most frequent day taken by staff as unplanned absence, according to new research.
Top 10 cybersecurity influencers worldwide
As cybersecurity grows in importance, which influencers are proving most popular on social media? New research reveals the top 10.
Snapchat debuts Bitmoji TV- a personalised cartoon TV series (starring you)
Snapchat is launching Bitmoji TV, an animated personalised content series for that features Snapchatters and their friends’ Bitmoji avatars in every episode.
Two thirds of online ad campaigns ‘lack personalised experiences’
Only 1 in 3 advertising campaigns being personalised as UK marketers are still not tailoring their content to specific consumers, according to new research
Mumsnet increases personalisation for 10 million monthly users with Kameleoon
Parents web forum Mumsnet is improving the experience for its community with innovative personalisation technology from Kameleoon.
Senior marketers believe trust ‘biggest challenge facing marketing industry’
Reinforcing customers’ (59%) trust’ is the data and marketing industry’s biggest challenge, according to a survey completed by over 230 senior marketing professionals across the UK who judged the DMA Awards 2019.
Brexit: Retailers ‘expect more negative impacts than benefits’ over next 5 years
More than 36% of retailers think that leaving the EU at the end of this month will have mostly negative effects on their business over the next five years, compared to 25% that think it will be mostly positive according to new research.
UK supermarkets experience lowest growth over Christmas period since 2014
UK supermarkets have experienced the lowest sales growth over the Christmas period in five years, with sales growing by +0.5% in the last four weeks, according to new research.
White paper: How have Google Shopping ads evolved since the EU fine?
Marketing agencies now provide a third of all Google Shopping ads, well ahead of traditional price comparison sites, according to new research.
UK competition watchdog warns Google and Facebook becoming too dominant
The Competition and Markets Authority (CMA) has said there is a “strong argument” for tougher regulation to cover the tech giants in the UK, as Google and Facebook are stifling competiton.
Retailers ‘better at understanding their customers than travel companies
Online travel booking giants Expedia and Booking’s recent reported dip in earnings were blamed on growing competition from Google. However, new research suggests travel brands might be struggling as they aren’t delivering the customer experience that consumers expect.
