Mar 21, 2012 | Uncategorized
Shoppers in the UK spent a total of £5.4bn (equivalent to £106 per person) online during February, up 10% on the same time last year, according to new research. The data, from the IMRG, marks a growth rate of just half that recorded in February 2011 (20%). The 10%...
Mar 21, 2012 | Uncategorized
US classifieds giant Manheim has bought Motors.co.uk, from Daily Mail General Trust (DMGT), the firm that publishes the Daily Mail and Mail On Sunday. Motors.co.uk is the UK’s second largest online used vehicle classified with 161,000 used cars registered in its site....
Mar 20, 2012 | Uncategorized
The UK has the largest internet economy in the G20 group of industrialised nations, accounting for 8.3% of its total industry, according to new research. The study, conducted by the Boston Consulting Group, estimates that the UK’s internet economy was worth...
Mar 20, 2012 | Uncategorized
Interactive Corp, Experian and General Motors spent the most on internet advertising in the US during 2011, according to new research. The study, from Kantar Media, looked at spend on display and paid search during 2011. Overall, paid search budgets shrank by 2.8%...
Mar 20, 2012 | Uncategorized
Mobile-friendly sites are designed for the small screen and the capabilities of mobile devices. But being mobile-friendly is more than just fitting onscreen. Google’s 10 Mobile Site Best Practices outline important things you can do to turn your site into a great...
Mar 20, 2012 | Uncategorized
The TV App Agency has launched a new platform that lets brands and agencies create apps for the growing number of smart TVs. The ‘develop once / deploy to many’ cross platform TV app Engine enables brands, agencies and developers to create native TV apps for...
Mar 19, 2012 | Uncategorized
Injury claims firm Accident Advice Helpline is launching the first UK transactional QR-code promotion, offering a boost to traditional media. Double Bubble, an offers and promotion company, will distribute 100,000 QR-code enabled print advertisements to UK households...
Mar 19, 2012 | Uncategorized
Google has launched a new initiative called GetMo, aimed at helping British businesses ‘Get Mobile’ by providing them with tools and resources to make their websites more mobile-friendly. GetMo follows the launch of a similar initiative in the US, called GoMo, in...
Mar 19, 2012 | Uncategorized
The AA has closed their affiliate programme with Tradedoubler to establish an exclusive partnership with performance network, Affiliate Window. The new launch with Affiliate Window will assist the AA with a strategic affiliate recruitment drive specifically growing...
Mar 16, 2012 | Uncategorized
London Mayor Boris Johnson has hired Virgin Media to provide free Wi-Fi access on the London Underground this summer, with plans to charge for the service when the event is over. The service will be available in 80 stations by July and 120 by the end of the year. The...
Mar 16, 2012 | Uncategorized
Trinity Mirror is expanding into the online daily deals sector, putting the publisher in competition with Groupon. The site, called “happli”, lets registered users buy discounted goods. The web and mobile site will showcase a daily selection of deals....
Mar 15, 2012 | Uncategorized
By 2014, personal online cloud services will take over from the personal computer as consumers download and use services on cloud-based systems on a variety of products, including smartphones and tablets, according to a new report. The research, from Gartner, looks at...
Mar 15, 2012 | Uncategorized
The UK’s top ten retailers are falling short when it comes to providing usable mobile websites, with Argos, Amazon and Tesco performing the best, according to a new study. The research, from EPiServer, used a benchmark study to reveal the top 10 retailers got an...
Mar 15, 2012 | Uncategorized
This clever publicity stunt from Mercedes has earned the car maker many plaudits this week. See why it’s been named our viral of the week here… Mercedes latest car is being marketed as a car that’s “virtually invisible to the environment.” The...
Mar 15, 2012 | Uncategorized
Global tablet users have high expectations for web experiences and a third are less likely to make purchases online from companies that don’t meet those expectations, according to new research. The study, from Compuware Corporation found that tablet users expect...
Mar 14, 2012 | Uncategorized
Popular social media news site Mashable.com is reportedly mulling a sale to global news network CNN for up to $200m. Scottish founder Pete Cashmore, who set up the technology news website as a teenager in 2005, is reportedly in talks with the Time Warner-owned firm,...
Mar 14, 2012 | Uncategorized
Twitter has bought micro-blogging rival Posterous for an undisclosed sum, as the firm looks to boost its sharing tools. Posterous is a blog platform with a focus on simplicity. Like competitor Tumblr, it’s designed so users can quickly create short posts. Items...
Mar 14, 2012 | Uncategorized
Pinterest, an online pinboard that lets people share images and interests, is starting to attract attention in the UK after soaring in popularity in the US. This infographic, from MDG Advertising, looks at who is using Pinterest, how to make it work for you, and why...
Mar 14, 2012 | Uncategorized
Pharmaceutical giant GlaxoSmithKline (GSK) is using a new cloud-based platform as a new communication channel to engage with both consumers and healthcare professionals. GlaxoSmithKline has selected a cloud-based digital marketing platform from Indian IT outsourcer...
Mar 13, 2012 | Uncategorized
The popular photography app Instagram is set for launch on Android ‘very soon’ according to one of its founders. Instagram is a free photography app for applying custom filters — many of them with a retro aesthetic — and sharing the images on Facebook, Twitter and...
