Instagram overtakes YouTube as top for influencer content
Instagram overtakes YouTube as top for influencer content
Digital Account Manager £29k+ bonus
We are looking for an experienced digital account manager to help develop and execute digital marketing strategies and world-class training for global brands. You’ll be based in London’s Covent Garden and oversee the day to day running on global accounts for...Top 10 most valuable US brands: Apple pips Google as Netflix rises up ranks
Apple has overtaken Google at the most valuable brand in the US, despite its recent share price dip, according to a new report.
iotec buys native advertising startup Platform360
Digital media consultants iotec has bought Platform360, which will become iotec Native Limited, joins as a key component in iotec’s mission to increase transparency, quality and trust in the digital media supply chain – and builds on the success of iotec’s existing programmatic display, mobile and video offering.
Criteo completes acquisition of Storetail
Ad platform Criteo has bought Storetail, a French media technology company that enables retailers to monetize native placements on their ecommerce sites.
Twitter stocks plunge 20% as it sheds a million users leave (but revenues rise)
Twitter shares have fallen 20% as its active monthly users fell from 336m to 335m over the last three months, but revenues actually exceeded forecasts.
Facebook plans office in China (despite being blocked)
Facebook’s subsidiary in China will be an “innovation hub” to support local tech talent, ramping up its presence in the restrictive market where its social media sites remain blocked.
Sports tourism to benefit brands that keep their eyes on the ball this summer
From balls to bikes, advertisers have a lucrative opportunity to engage with travellers during this year’s summer of sport – kicked off by the World Cup this month.
UK govt. threatens crackdown on social media sites over child protection
UK health secretary Jeremy Hunt has accused social media networks of “turning a blind eye to a generation of young people” by failing to protect them when using their platforms online.
New ‘Predictive Basket’ speeds up online grocery shopping
FACT-Finder has launched a new tool that uses machine learning technology to cut online grocery shopping time by two-thirds for consumers and speed up the buying process for retailers.
Sky and Netflix strike European partnership deal
Sky Q customers will soon be able to access Netflix content through a new subscription pack under a partnership agreement. The owner of Sky News has moved to bolster its customer experience further by signing a partnership deal with Netflix. Sky said its subscribers...The future of AI [INFOGRAPHIC]
It’s no secret that AI is going to advance and grow beyond anything we could have imagined just decades ago, but is the future of AI going to be positive or negative? This infographic looks at the impact.
Six tech trends for manufacturing, utilities and services for 2018
Graeme Wright, CTO for Manufacturing, Utilities, and Services at Fujitsu UK, shares his six trends for manufacturing, utilities and services in 2018.
Facebook planning standalone AR messaging device ‘Portal’?
Facebook is rumoured to be launching an augmented reality video device this year, according to reports.
Top tech trends of 2018: Huawei reveals its predictions
Devices will better serve our needs through the power of AI, while social media will move from being one-dimensional, to an entirely immersive experience, according to a new report looking at the major technology trends waiting for us in 2018.
Star Wars attracting new female audience with Rey and Jyn
Ahead of the global premier of The Last Jedi today, it appears Disney’s focus on female heroines (Rey and Jyn Erso) has paid off – research conducted among 89,029 internet users reveals 37% of Star Wars fans are now female.
Unilever expands digital start up ‘Foundry’ to Asia and Australasia
Unilever has revealed 30 of the most ambitious startups and scale-ups to be part of the Unilever Foundry 30 South East Asia and Australasia (SEAA).
Premium publishers trump Facebook and Twitter for trust, transparency, and engagement
Consumers rank premium publishers far ahead of Facebook and Twitter for trust, transparency and engagement, according to new research.
Guitar maker Fender amplifies presence with targeted digital campaign
World famous guitar brand Fender is working with GlobalWebIndex (GWI) and digital agency Found to drive awareness around its new American Professional range.
UK identity poll: brands need to think local post Brexit vote
The first national study on identity since Brexit referendum shows there has been a shift British attitudes, and brands need to think more about their audiences at a local level.
