Dec 14, 2011 | Uncategorized
Facebook has revealed the 40 most popular ‘shared’ stories by its US users in 2011, including celebrity deaths, natural disasters, and a father-daughter dance medley video. Topping the list by the social networking site was a New York Times article showing...
Dec 14, 2011 | Uncategorized
Global consumer spend on online video has exploded in 2011, reaching $3.5bn in total for the year, according to new research. The study, entitled Global OTT Video Forecast: Q4 2011, from Strategy Analytics, found that subscriptions rather than one-off transactions...
Dec 13, 2011 | Uncategorized
US shoppers are flocking online this holiday season, spending nearly $25 billion so far, up 15% on the same period last year. The study, from comScore found that the most recent week (week ending Dec. 9) reached $5.9 billion in spending, an increase of 15 percent...
Dec 13, 2011 | Uncategorized
Over two-fifths (43%) of Brits have ordered goods online to be delivered by parcel delivery services when under the influence of alcohol, according to a new poll. The survey from price comparison site Kelkoo also found that 39 per cent admit they will do some of this...
Dec 13, 2011 | Uncategorized
Smartphones now account for two-fifths of all mobiles in Canada, with Blackberry is the most device, according to new research. The study, from comScore, indicated that Apple is the second most popular smartphone, while Android is the fastest growing, doubling its...
Dec 13, 2011 | Uncategorized
The death of Osama bin Laden, the Super Bowl and the trial and acquittal of accused child-murderer Casey Anthony were the most-discussed topics in the world on Facebook this year, according to new data released by the social-network. Facebook released its annual...
Dec 13, 2011 | Uncategorized
Just under a fifth (19%) of all merchants are paying out over £100,000 a month to affiliate marketers referring customers to their sites, according to a new report. The IAB’s affiliate marketing council have released research into advertiser’s opinions of the...
Dec 13, 2011 | Uncategorized
Consumers are 2.5 times more likely to engage with ads that performed in the top 25%, with a dwell rate of 16%, as compared to ads in the benchmark average, according to new research. The study, from MediaMind, aklso found that the bottom 25% of ads achieves a Dwell...
Dec 13, 2011 | Uncategorized
The domain ‘Christmas.co.uk’ will be listed exclusively for sale at online domain specialist Sedo, ahead of the festive period. Sedo will also be selling a number of other seasonal domain names representing some of the top ranking keyword related searches in Google at...
Dec 12, 2011 | Uncategorized
The Japan Earthquake, Hurricane Irene and Steve Jobs death were among the top search trends on search engine Ask.com in this year. “How big was the earthquake in Japan?” was the top news question and “Will Obama get re-elected?” was the top...
Dec 12, 2011 | Uncategorized
The growth of smartphones and tablets is having a huge impact on global email usage, according to a new report. The study, from email monitoring firm Return Path, looks at data from April 2011 to September 2011 and examines rapidly shifting trends and provides...
Dec 12, 2011 | Uncategorized
The majority of smartphone owners in Japan are males under the age of 35, according to new research. The study, from comScore found that males made up the majority of the smartphone owners in the market at 61.5 percent of the total audience in October, while those...
Dec 8, 2011 | Uncategorized
Google smartphone app downloads from its Android Market have surpassed the 10 billion mark and are growing fast, with a current growth rate standing at 1 billion downloads per month. Google played down claims that the platform lags Apple in terms of monetisation,...
Dec 8, 2011 | Uncategorized
Shoppers in the US have spent a combined total of over $20bn online during the holiday season so far, according to new research. The research, from comScore, reported on holiday season retail e-commerce spending for the first 34 days of the November – December 2011...
Dec 8, 2011 | Uncategorized
Web discovery and social bookmarking tool StumbleUpon has revamped its site with a raft of new features. The move represents the largest and most comprehensive branding and redesign initiative StumbleUpon has made in the company’s history. The new look, alongside a...
Dec 8, 2011 | Uncategorized
Many marketers have been deeply frustrated when it comes to measuring social media marketing in terms of audience reach and engagement. That’s why Facebook fanpage software provider Buddy Media teaming up with audience giant ComScore could become a new chapter in...
Dec 7, 2011 | Uncategorized
Shoppers would rather visit a store if it was within five miles rather than buy online via their smartphone, according to new research. The findings, from location-based mobile media firm JiWire, also found that 30% of people asked ‘do not care’ about checking-in,...
Dec 7, 2011 | Uncategorized
Media monitoring organisation ABC has launched a new Multi-Platform Certification which will allow media owners to highlight their brand reach across multiple platforms, as part of their online marketing research. The plans will reveal the extent of a brand’s reach...
Dec 7, 2011 | Uncategorized
Marketing technology firm 24/7 Real Media has bought Panache, a provider of digital video advertising fulfillment software and services, for an undisclosed sum. The addition of the digital video advertising technologies to 24/7 Real Media’s Open AdStream ad management...
Dec 6, 2011 | Uncategorized
Facebook location services have been given a boost this week, as the social network has reportedly snapped up Foursquare-rival Gowalla, an online location-sharing service, for an undisclosed sum. The report, from CNNMoney attributed the development to “a source close...