Oct 19, 2011 | Uncategorized
Dropbox has raised $250m in Series B funding, as the firm looks to expand its file-sharing services. San Francisco-based startup Dropbox was founded in 2007 by Drew Houston and Arash Ferdowsi. The firm specialises in transporting and sharing documents, photos and...
Oct 19, 2011 | Uncategorized
American consumers are increasingly multitasking when it comes to multimedia, with around 40% of tablet and smartphone owners in the US using their devices daily while watching TV, according to new research. The study, from Nielson Online alos found that only 14...
Oct 19, 2011 | Uncategorized
More than 42 million homes in the US and Europe are now streaming television shows and movies via the web on their TVs, according to new research. Connected TV usage is twice as popular in the US thanks to the popularity of online services including Netflix and Hulu....
Oct 18, 2011 | Uncategorized
In June 2011, Asia Pacific, home to the largest online audience of the five global regions, contributed 32.% of worldwide visitors to socail networking sites. However, the region accounted for just 16.5% of all social networking minutes, lagging behind Europe (38.1%)...
Oct 18, 2011 | Uncategorized
Google is to ditch its controversial Buzz social networking tool in favor of its more successful Google+ online community. Google launched Buzz in February 2010, automatically turning Gmail contacts into public friends on the network- causing a flood of privacy...
Oct 18, 2011 | Uncategorized
Digital Window remains the most popular affiliate network, followed by Tradedoubler and Commission Junction, while many in the industry believe Google has designs to become the largest affiliate network, according to a new report. The survey, from digital marketing...
Oct 18, 2011 | Uncategorized
The final date is approaching for trademark holders to apply for ‘adult content’ .XXX domains, ahead of the ‘landrush’ period. ICM Registry, the company behind the .XXX top-level domain (TLD), is advising brands and IP holders that they have ten days remaining of the...
Oct 18, 2011 | Uncategorized
The British Library has come under fire by booksellers for linking to Amazon on its public online catalogue. The catalogue lists more than 13 million of the library’s items along with a link to buy the item from the online retailer. Waterstones said the library...
Oct 17, 2011 | Uncategorized
Daily Mail and General Trust is to planning to merge the online property firms FindaProperty.com and Primelocation.com with property startup Zoopla. The move will provide a powerful competitor to Rightmove, which leads the Uk online property market. Under the proposed...
Oct 17, 2011 | Uncategorized
Microsoft has secured its $8.5bn acquisition of internet telephony firm Skype, after getting approval from both the European Commission (EC) and the US Federal Trade Commission. The deal, was first announced in May this year, marks the introduction of Skype as a new...
Oct 16, 2011 | Uncategorized
In the week ending 24th September 2011, Google+ went from ‘invitation only’ to ‘open access’, and increased their ranking from the 54th most visited site in the Experian Hitwise ‘Social Networking and Forums’ category to 8th...
Oct 14, 2011 | Uncategorized
Facebook increased its share of UK social network visits during September, accounting for over half of all traffic during the month, according to new research. The data, released October 12 by digital market analysts Experian Hitwise, reveals the popularity of various...
Oct 14, 2011 | Uncategorized
The ASA has received far more complaints then expected since extending its remit to cover advertising on web and social media sites earlier this year. Marketing Magazine reports that the ASA has received 5,531 complaints about brands’ online marketing...
Oct 14, 2011 | Uncategorized
Email marketing campaigns are becoming more effective in engaging recipients, largely due to improved data segmentation and more targeted content, according to new research. The study, published by the Direct Marketing Association (DMA), indicated that the number of...
Oct 13, 2011 | Uncategorized
Google has bought social analytics startup SocialGrapple for an undisclosed sum, as the internet giant looks to increase its focus on social media after the launch of Google+. Launched a year ago by Andrey Petrov, SocialGrapple is a Twitter analytics tool that tracks...
Oct 13, 2011 | Uncategorized
Worldwide social media ad revenues will reach $5.54bn this year, with just under half ($2.74bn) coming from the US, according to a new study. The report, from eMarketer, went on to predict that social media ad revenues will supass $8bn next year and almost $10bn in...
Oct 13, 2011 | Uncategorized
UK advertisers spent 25% more on Facebook during the third quarter of 2011, while cost-per-click adspend rose by 54% according to new research. The data, from performance marketing company, Efficient Frontier indicates that the cost of advertising on Facebook has also...
Oct 12, 2011 | Uncategorized
During April 2011, females spent significantly more time on social networks than males across all age groups. females aged between 15-24 were the most engaged audience (8.4hours), followed by those aged between 45-54 (5.5 hours).
Oct 12, 2011 | Uncategorized
iPhones and tabet use in the US is soaring, with Apples’s iPad and iPhones accounting for the largest share of Non-Computer Traffic according to new research. The study, from comScore,entitled “Digital Omnivores” looks at how tablets, smartphones and ‘connected...
Oct 12, 2011 | Uncategorized
Facebook has launched its first app dedicated to Apple’s increasingly popular iPad tablet, following delays over clashes with Apple’s own music services. The new free download, available from Apple’s App Store, was described on the company’s blog as more...
