Jun 30, 2011 | Uncategorized
News Corp. is on the verge of selling Myspace and a deal could include laying off more than half of the troubled social network’s staff, according to a news report. The Wall Street Journal quoted a “person familiar with the matter,” saying that there...
Jun 30, 2011 | Uncategorized
The world’s data is doubling every two years. The amount of data created in 2011 alone would be enough to fill 57.5 billion 32GB Apple iPads, which lined up would be the length of the Great Wall of China and twice its height, according to a new study. The research,...
Jun 29, 2011 | Uncategorized
Google has launched a new online sharing tool ‘Google+’ , as the search giant once again attempts to gain ground on Facebook in the social media arena. The service gives users the ability to separate online friends and family into different...
Jun 29, 2011 | Uncategorized
Over four in five (81%) of UK smartphone users have looked for local information on their mobile devices, with the numbers even higher in the US, France, Germany and Japan, according to a new global study. The Mobile Marketing Association (MMA) has published a new...
Jun 28, 2011 | Uncategorized
Centaur Media is shutting down the print edition of New Media Age – the market leading weekly magazine for the UK digital marketing industry. Launched as a newsletter in 1995, NMA went on to become a weekly magazine in 1998, and its annual NMA Awards are now a...
Jun 28, 2011 | Uncategorized
Facebook has launched its eighth ad format, dubbed the ‘comment’ ad unit, letting brands provoke debate from potential customers on the social network. Designed by ad agency Leo Burnett, the ad encourages conversations around whatever content or questions a brand...
Jun 28, 2011 | Uncategorized
Twitter is mulling plans to insert ‘promoted tweets’ in the platform’s main messages stream in a bid to accelerate ad revenue growth, according to a news report. The Financial Times reports the micro-blogging site is also considering other options, including...
Jun 28, 2011 | Uncategorized
Brits are the biggest users of mobile internet in Europe, while tablets are most popular in Germany, according to new research. The findings, from comScore’s new Device Essentials reporting tool looking on digital traffic by device, found 68.1% of non-PC related...
Jun 28, 2011 | Uncategorized
Web users from the UK are more concerned with online safety than users from any other country, according to a study published today by Internet security firm G Data. The international report entitled “How do users assess threats on the Internet?” reveals that of all...
Jun 27, 2011 | Uncategorized
Facebook has usurped Microsoft as the second most visted web property behind Google, according to online measurement body UKOM/Nielsen. Facebook had a record 26.8 million visitors in Britain in May, representing a 7 percent jump from the previous year. By comparison,...
Jun 27, 2011 | Uncategorized
Brits are the biggest consumers of newspaper content vie their mobiles, according to new data. The findings, from comScore’s new Device Essentials reporting tool looking on digital traffic by device, found 7.4% of the UK’s newspaper website traffic came from mobiles,...
Jun 24, 2011 | Uncategorized
In August 2010, Germany was the highest ranking European market based on number of searchers, with 54.1 million people conducting at least one search. (Measured by millions of searchers).
Jun 24, 2011 | Uncategorized
The UK led European countries in online retail penetration during October 2010, with 89.3% of the UK population visiting online retailers, closely followed by France (84.3%) and Germany (81.7%).
Jun 24, 2011 | Uncategorized
The Government has shut down its iconic Central Office of Information (COI) ad agency arm, putting an estimated 400 advertising jobs at risk. Set up in 1946, the COI commissions public information films and government advertising and publicity campaigns, and was the...
Jun 24, 2011 | Uncategorized
Canada is the top country for iPad use, Japan has most iPhone users and the US prefers Android phones, according to new data from comScore. comScore has launched Device Essentials, a new service reporting on digital traffic by device, which includes computers and...
Jun 24, 2011 | Uncategorized
More than one in three consumers are now withholding all identifying information when engaging online with brands, according to new research. The findings come from the new Direct Marketing Association (DMA)/fast.MAP Data Tracking Study sponsored by Equifax and...
Jun 24, 2011 | Uncategorized
J.K. Rowling is launching Pottermore, a new website that will include new material and illustrations from the Harry Potter franchise. The website will contain 18,000 words of footnotes to her Harry Potter books. Pottermore, which will open to the public in October,...
Jun 24, 2011 | Uncategorized
Shoppers avoid talking to brands about their products and even dodge the websites of the retailers they will eventually buy from until their decision to purchase has already been made. Instead, on a scale previously unimagined, they do their pre-purchase research by...
Jun 24, 2011 | Uncategorized
Mobile music discovery firm Shazam has raised $32m in new funding led by Kleiner Perkins Caufield & Byers (KPCB) and Institutional Venture Partners (IVP), with existing investor DN Capital participating. The investment will be used to support the company’s...
Jun 23, 2011 | Uncategorized
Google attracted more than one billion people worldwide to its web sites in May, marking the first time that an Internet firm has drawn in that many visitors in one month, according to research from ComScore. The search giant saw the number of unique visitors to its...
