Jan 21, 2016 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. US online display ads ‘to overtake search for first time’ Digital display advertising spend is set to overtake search in the US for the first time this year, accounting for 47.9%...
Jan 18, 2016 | Uncategorized
A software bug has hit tons of Nest smart thermostats, draining the batteries and knocked heating systems offline, just as a cold snap arrived in the UK. Nest owners have reported waking up to frigid homes over the past few days. The firm stated the issue stems from...
Jan 13, 2016 | Uncategorized
MediaCom has entered into a global partnership with Realeyes to incorporate emotion measurement technology into its content testing and media planning for clients. The partnership, the first of its kind for a media agency, will enable MediaCom to assess the emotional...
Jan 8, 2016 | Uncategorized
Microsoft is axing support for older versions of its Internet Explorer browser, urging Windows users to upgrade to the newest version or begin using new browser Microsoft Edge. From January 12 only Internet Explorer 11 will continue to receive technical support and...
Jan 7, 2016 | Uncategorized
To coincide with the surge in New Year’s gym sign ups, Virgin Active has created an ‘emojivation pack’ to help people share how they get active across social media platforms. Imagine if you could say it with emoji? Now you can – try our #emojivation exercise...
Jan 4, 2016 | Uncategorized
The founder and former CEO of McAffee Antivirus has developed his latest security product, ‘EveryKey’- a bluetooth security dongle that can unlock all password protected devices, including phones laptop, tablets….and even potentially your car or the...
Nov 26, 2015 | Uncategorized
Online parcel volume growth was up 15.5% in October – the highest rate recorded for the month of October since the IMRG MetaPack UK Delivery Index launched in 2011. With Black Friday due to come in November, and shopper awareness of the potential for discounting...
Nov 24, 2015 | Uncategorized
80% of shoppers are not letting Black Friday influence their shopping habits this Christmas, according to new research by retail marketing agency Leapfrogg. The study looked at 661 premium shoppers’ habits across Black Friday, Boxing Day and the festive season in...
Nov 19, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. The 6 key roles in a digital marketing dream team As companies become aware of a seismic shift towards digital, they’re investing considerable money into assembling dynamic digital marketing...
Nov 19, 2015 | Uncategorized
Google has launched two of its video ad formats on AdWords, as the internet giant gears up for the festive shopping frenzy. The video formats TrueView for Shopping and Shopping ads on YouTube , show how Google thinks video will play a bigger role than ever in the...
Nov 19, 2015 | Uncategorized
Black Friday will cause £160million worth of stock to be returned over the Christmas period, according to a new report. The study, from returns intelligence company Clear Returns, indicates that while online sales from Black Friday 2015 are predicted to exceed £1bn in...
Nov 12, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. Ad blocking rises 3 percentage points in three months Nearly one fifth (18%) of British adults online are currently using ad blocking software, signalling a rise from 15% in early June,...
Nov 5, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. Half of Facebookers ‘watch videos on the site’ With Facebook set to announce healthy revenues in their third quarter earnings call later today, new research from Global Web Index...
Nov 5, 2015 | Uncategorized
With the TV industry moving towards greater synergies between the sale of traditional and digital video inventory, SpotX and clypd announce the development of a single solution for media owners to manage the sale of all forms of television assets and video inventory....
Nov 3, 2015 | Uncategorized
We are looking for an experienced digital account exec to help develop and execute digital marketing strategies and world-class training for global brands. You’ll be based in London’s Covent Garden and oversee the day to day running on global accounts for...
Nov 3, 2015 | Uncategorized
The rise of internet shopping has had a profound impact on the way we shop, but the move from physical shop to screen is just one step forward among many, bringing with it a wide range of services such as click & collect, one-click payment and more. The chart...
Oct 29, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. Facebook just 4th most popular social network for US teens- report Facebook ranks only fourth as US teens’ most important social network, with Instagram the clear favourite, according to new...
Oct 26, 2015 | Uncategorized
EE has launched a new 4G tablet called ‘Robin’, designed for children and offers internet access and simple parental controls. Running the Android operating system, Robin also runs Kurio security software which works as a filter for inappropriate content, keeping it...
Oct 23, 2015 | Uncategorized
Disney is to launch its own subscription-based video streaming service in the UK. The service, called DisneyLife will feature titles from its gigantic catalogue including the entire Pixar library, which includes films like The Incredibles, Toy Story and Up. CEO Bob...
Oct 22, 2015 | Uncategorized
Here are the top digital marketing data and case studies that caught our eye. Mobile ‘now accounts for 68% of social ad clicks’ Mobile ad spend has soared 159% in social and 66% in search, becoming the main driver of global ad growth, according to new research. How...
