Feb 1, 2011 | Uncategorized
AT&T ranked as the top online display advertiser in Q3, 2010 with 21.1 billion impressions, accounting for 1.6% of display advertisments.
Feb 1, 2011 | Uncategorized
Facebook has launched its ‘deals’ service in the UK, giving users of its Places app local offers sent to their mobile phone, ready to redeem. Following the launch in the US in November 2010, Deals launched this week in the UK, France, Germany, Italy and Spain. Part of...
Feb 1, 2011 | Uncategorized
AOL Europe has acquired video distribution network goviral, as the internet media company further expands its ad-funded content services. goviral distributes branded video content across the Internet for brands, media agencies, creative agencies, and content...
Feb 1, 2011 | Uncategorized
Dennis Publishing is testing a new behavioural targeting campaign across its roster of sites, in partnership with nugg.ad. nugg.ad’s predictive behavioural targeting solutions will now be made available for Dennis Publishing’s portfolio of online campaigns. It means...
Jan 31, 2011 | Uncategorized
The website of the Daily Mail remains the UK’s most popular national newspaper website for the twelfth month in succession, attracting 53.9 million browsers in December, according to new figures. Data from the Audit Bureau of Circulations found the Mail Online...
Jan 28, 2011 | Uncategorized
Two thirds of online Brits (67%) are now using the Internet to research, source and plan their holidays both here in the UK and abroad, according to the latest research from Memonic, the free web based note-taking software company, and YouGov. The research, conducted...
Jan 28, 2011 | Uncategorized
BSkyB has bought Wi-Fi hotspot operator The Cloud, giving the broadcaster access to more than 5,000 UK hotspots. BSkyB said that it reached an agreement to acquire The Cloud on 11 January, but completion of the transaction will be subject to regulatory clearance....
Jan 28, 2011 | Uncategorized
Almost all single music tracks are now purchased digitally instead of in physical formats in the UK, with the total of singles sold increasing since 2007, according to new research from the Office of National Statistics. Digital sales increased by 92 per cent between...
Jan 28, 2011 | Uncategorized
Facebook has ventured into the group buying arena, testing a new “Buy with Friends” feature, which lets users share deals on virtual goods. Discussing the feature at a conference on Tuesday, Facebook’s commerce product marketing manager Deb Liu said...
Jan 28, 2011 | Uncategorized
Online content publisher Demand Media went public this week, debuting at a higher-than-expected price of $17 per share. The US-based firm employs a network of more than 13,000 freelancers who produce instructional articles such as “How to Thread a Sewing...
Jan 27, 2011 | Uncategorized
Google sites, driven primarily by video viewing at YouTube.com, ranked as the top online video property in Oct 2010, (sites ranked by millions of unique video viewers).
Jan 27, 2011 | Uncategorized
Google sites, driven primarily by video viewing at Youtube.com, ranked as the top online video content property for viewer engagement in Oct 2010, followed by Hulu (sites ranked by minutes per viewer).
Jan 27, 2011 | Uncategorized
Facebook has introduced a new advertising program called Sponsored Stories, which turns user’s actions on the social network, such as ‘likes’ and ‘check-ins’ into ads. Designed to build brand buzz, the ads draw on Facebook’s “like” and...
Jan 27, 2011 | Uncategorized
Mobile phone maker HTC is set to unveil two new Facebook-branded handsets as part of a deal with the social networking site next month, according to a news report. City AM reports that the tie-up will be announced at the Mobile World Congress in Barcelona next month....
Jan 27, 2011 | Uncategorized
The next versions of Apple’s iPhone and iPad could include technology let customers pay for physical goods using their handheld devices, rather than via bank cards or cash, according to reports. Richard Doherty, director of consulting firm Envisioneering Group, said...
Jan 27, 2011 | Uncategorized
Yahoo has issued a weaker-than-expected first-quarter sales forecast, as the online media giant announced its second round of layoffs in six weeks, of about 1 percent of its global workforce. Yahoo Inc warned that revenue will again slide this quarter as it bleeds...
Jan 26, 2011 | Uncategorized
Apple and Google smartphone platforms are increasing thier market share at the expense of RIM, Microsoft and Palm.
Jan 26, 2011 | Uncategorized
French telecommunications provider Orange is in talks with video hosting site Dailymotion to buy a 49% interest for EU58.8m (£50.8m). The deal, which is expected to close within a few months, also gives Orange the option of buying the remaining stake in 2013. Orange...
Jan 26, 2011 | Uncategorized
Performance marketing company TradeDoubler has launched its Affiliate Revenue Share Community (ARC), with Tesco the first firm to sign up to the scheme. The new scheme will provide Tesco affiliates with a suite of engaging and interactive tools and widgets with which...
Jan 26, 2011 | Uncategorized
Proxama, a developer of mobile payments and near field communications (NFC) technology, has acquired proximity marketing firm Hypertag for an undisclosed sum. Proxama will retain the Hypertag brand in the deal as well as incorporating members of the Hypertag senior...