Amazon has imposed a £10 minimum spend for shoppers wanting to use ‘Free Super Saver Delivery’ across many of its product categories.
The change, effective from today, means shoppers need to pay for postage or subscribe to Amazon Prime for order deliveries under £10.
However, orders that include books, DVDs, Blu-rays, music, video games and software products will continue to qualify for Free Super Saver Delivery with no minimum spend threshold, the company said.
For all other orders, a minimum total spend of £10 is now required to qualify for Free Super Saver Delivery.
In a company statement Amazon said that “Whilst the change will affect only a very small proportion of orders, it will allow us to offer you a significantly expanded selection of lower priced products“.
This change relates specifically to Free Super Saver Delivery and all other delivery services including Amazon Prime remain unchanged.
LoveFilm cancels games rentals
The news comes as Amazon-owned Lovefilm recently announced it will no longer rent out games to subscribers.
In a statement, LoveFilm apologised for not being the first to report the subscription package changes, but failed to clarify how the about-face would impact existing customers. It has been suggested that the games rental service could become completely defunct as soon as next month.
LoveFilm states that the decision to abandon games rental will allow the firm to focus on its core strength – “providing the best selection of film and TV content” – but the change has put the company’s entire postal service into question, with customers left to ponder whether or not LoveFilm will align with rival Netflix to offer UK customers a streaming-only service.