Are your digital ads really being seen? (infographic)

Oct 9, 2015 | Online advertising

Viewability is becoming the essential metric for brands – yet how can you test it with any trust? InSkin Media partnered with FaR Partners to investigate online ad viewability. View the infographic below:

Viewability is becoming the essential metric for brands – yet how can you test it with any trust? InSkin Media partnered with FaR Partners to investigate online ad viewability.

View the infographic below:
viewability%20a.jpg

← Previous stories Recent stories →

Latest news

All topics

Previous editions

It’s cookie time! We use cookies to improve this website and your overall experience. You can accept them or choose other options… Accept all cookies Reject all cookies Cookie settings
Privacy & Cookies Policy

Privacy overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.

Necessary
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

Functional
Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Cookie Duration Description
__cf_bm 30 minutes This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.
__lc_cid 2 years This is an essential cookie for the website live chat box to function properly.
__lc_cst 2 years This cookie is used for the website live chat box to function properly.
__oauth_redirect_detector past This cookie is used to recognize the visitors using live chat at different times inorder to optimize the chat-box functionality.

Performance
Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

Analytics
Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Cookie Duration Description
_ga 2 years The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
_ga_P2X7Y5332K 2 years This cookie is installed by Google Analytics.
_gat_gtag_UA_3246106_1 1 minute Set by Google to distinguish users.
_gid 1 day Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.

Advertisement
Advertisement

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

Others
Others

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.

SAVE & ACCEPT

Powered by

Share This

https://www.linkedin.com/company/digital-strategy-consulting/about/

https://twitter.com/DigiAcademy

https://www.facebook.com/pages/Digital-Strategy-Consulting

Gmail

Are your digital ads really being seen? (infographic)

Latest news

Trending topics

All topics

Previous editions