This chart shows the percent change in advertising expenditure in the UK between 2012 and 2013. Not surprisingly internet ad spend grew the most over the period with a 15.6% Increase. Print titles all saw a decrease In their ability to attract advertisers money. However the digital sides of print titles all saw increases, suggesting […]
This chart shows the percent change in advertising expenditure in the UK between 2012 and 2013. Not surprisingly internet ad spend grew the most over the period with a 15.6% Increase. Print titles all saw a decrease In their ability to attract advertisers money. However the digital sides of print titles all saw increases, suggesting that the industries will switch to digital media as opposed to traditional print advertising.
