Facebook launches Rugby World Cup guide

Sep 15, 2015 | Facebook marketing, Social media

With the start of The Rugby World Cup just days away, Facebook has posted a World Cup guide, as the social network continues to postion itself as a news and content destination. The new service gives users the top team and player accounts to follow to help fans keep across all of the tournament action […]

With the start of The Rugby World Cup just days away, Facebook has posted a World Cup guide, as the social network continues to postion itself as a news and content destination.


The new service gives users the top team and player accounts to follow to help fans keep across all of the tournament action both on and off the pitch.
The overview of how to celebrate The Rugby World Cup on Facebook, includes the official Facebook pages for each of the 20 participating teams and the Top 10 Players on Facebook
Details of two new features created to help fans get involved in the tournament:
Facebook World Cup stickers featuring Shaun the Sheep. The stickers feature the popular woolly character along with popular rugby cheers like ‘HEAVE!,’ ‘TRY!,’ ‘PENALTY!,’ for users to post during matches.
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A new smiley icon also lets fans show which specific match Rugby they are watching, along with a flag to show the team they support.
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Read the offical blog post here.

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