Facebook has five times more active users and 10 times as many daily shares as Twitter, but falls short on mobile and engagement compared to its smaller rival, according to new research. As Twitter becomes a public company, a new report from WordStream compares the performance of Twitter Ads and Facebook Ads. The report, called […]
Facebook has five times more active users and 10 times as many daily shares as Twitter, but falls short on mobile and engagement compared to its smaller rival, according to new research.
As Twitter becomes a public company, a new report from WordStream compares the performance of Twitter Ads and Facebook Ads.
The report, called “Do Twitter Ads Work? Examines the ad performance of The World’s Largest Social Networks,” WordStream founder Larry Kim breaks down the data into four categories:
• Network Reach
• Ad Performance
• Mobile Ad Performance
• Ad Formats
Twitter Vs. Facebook: Network Reach
Twitter Vs. Facebook: Ad Performance
Twitter Vs. Facebook: Mobile Ad Performance
Twitter Vs. Facebook: Ad Formats
Read the full report here
