BBC digital World Cup coverage targets ‘second screeners’ with player cam

May 12, 2014 | Latin America, Mobile, Online video

The BBC has announced its plans for its coverage of this year’s FIFA 2014 World Cup in Brazil across TV, PC/laptop, tablet and smartphone platforms- taking advantage of the rising number of people using mobile devices while watching TV. Games run from late afternoon until late into the night, and so the BBC has declared […]

The BBC has announced its plans for its coverage of this year’s FIFA 2014 World Cup in Brazil across TV, PC/laptop, tablet and smartphone platforms- taking advantage of the rising number of people using mobile devices while watching TV.


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Games run from late afternoon until late into the night, and so the BBC has declared this the first ‘24/7 World Cup for all audiences, on all platforms.
Viewers can using their smartphone or tablet to bring extra details while they watch. These will include quickly updated video highlights, and ‘at least one player cam option’ for each team.
Viewers can also comment on the game, participate in public votes, see up-to-date OPTA stats, and access the live stream of games, and/or the Five Live commentary for that game.
Every morning users can download a bite-sized 15 minute highlight programme to their smartphone or tablet and catch-up with all the action from the previous day.
Score alerts, launched recently for domestic games, will be extended to international sides for the World Cup.
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