As more customers use both the online and offline world to make their buying decisions, new research looks at the ever-more complex path to purchase. This infographic from Dynatrace looks at omnichannel stats on customer buying habits and the need for effective CEM in an omnichannel world.
As more customers use both the online and offline world to make their buying decisions, new research looks at the ever-more complex path to purchase.
This infographic from Dynatrace looks at omnichannel stats on customer buying habits and the need for effective CEM in an omnichannel world.
