More than 220,000 people logged in to Facebook last Thursday to watch the second leaders’ debate. Both Sky.com and ITV.com used Facebook Live Stream to allow viewers to comment on what they saw on screen, the first time worldwide that two broadcast networks have used Facebook Live Stream in parallel. 28/04/2010 Most people favoured watching […]
More than 220,000 people logged in to Facebook last Thursday to watch the second leaders’ debate. Both Sky.com and ITV.com used Facebook Live Stream to allow viewers to comment on what they saw on screen, the first time worldwide that two broadcast networks have used Facebook Live Stream in parallel.
28/04/2010
Most people favoured watching the debate via the host network’s website with 210,000 people logging in via Sky.com.
In addition, nearly 67,000 status updates contained one of the four key words: ‘debate’, ‘Brown’, ‘Cameron’ and ‘Clegg’ – providing a snapshot of the huge election conversation currently taking place on Facebook.
Richard Allan, Director of European Policy, Facebook said: “There’s no question that the TV debates have been pivotal in this year’s election campaign. However, it’s social media tools like Facebook Live Stream that enable us to be a nation of instant critics by sharing our thoughts and opinion’s online, giving a voice back to the voters.”
Online interest in the UK election gathers pace ahead of the BBC’s last leaders’ debate on the economy. Facebook’s Democracy UK page now has over 113,000 fans, making it larger than any political party.
