Google’s Q4 profits rose from $372m (£189m) to $1.03bn year on year, writes ENN. Net profits after adjustments and charges were $997m (£518m). Revenues for the quarter grew 67% (from $1.92bn (£998m) to $3.21bn (£1.67bn)) compared to Q4 2005 and 19% compared to Q3 2006. International revenues accounted for 44% of total income. Google-owned sites […]
Google’s Q4 profits rose from $372m (£189m) to $1.03bn year on year, writes ENN. Net profits after adjustments and charges were $997m (£518m). Revenues for the quarter grew 67% (from $1.92bn (£998m) to $3.21bn (£1.67bn)) compared to Q4 2005 and 19% compared to Q3 2006. International revenues accounted for 44% of total income. Google-owned sites generated $1.98bn (£1.03bn), up 80% from the year before ($1.10bn or £572m), while partner sites generated $1.20bn (£624m) (up 50% on 2005’s figure of $799m (£415)). Advertising-related paid clicks increased 61% from the year before and 22% from the previous quarter.
Google is also moving into in-game advertising with the $23m (£11.8m) acquisition of Adscape Media Inc. The move follows Microsoft’s $200m purchase of Massive Inc. last year and reflects industry expectations that the sector will continue to show strong growth. According to Yankee Group Research in-game ad revenues will be worth up to $700m (£364m) by 2010.
From ENN: http://www.electricnews.net, 01/02/2007
Google: http://www.google.com
