This chart shows the actions taken after seeing social ads. Asian consumers in the US are the most engaged with social ads, and are the most likely to share, like or purchase after seeing an ad. White consumers however are the least likely to take any action after encountering social ads. View larger image
This chart shows the actions taken after seeing social ads. Asian consumers in the US are the most engaged with social ads, and are the most likely to share, like or purchase after seeing an ad. White consumers however are the least likely to take any action after encountering social ads.