Impact of social ads: Actions taken (US demographics)

Jan 11, 2013 | Uncategorized

This chart shows the actions taken after seeing social ads. Asian consumers in the US are the most engaged with social ads, and are the most likely to share, like or purchase after seeing an ad. White consumers however are the least likely to take any action after encountering social ads. View larger image

This chart shows the actions taken after seeing social ads. Asian consumers in the US are the most engaged with social ads, and are the most likely to share, like or purchase after seeing an ad. White consumers however are the least likely to take any action after encountering social ads.
Impact of social ads: Actions taken (US demographics). This chart shows the actions taken after seeing social ads. Asian consumers in the US are the most engaged with social ads, and are the most likely to share, like or purchase after seeing an ad. White consumers however are the least likely to take any action after encountering social ads.


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