A new survey by Vanson Bourne on behalf of 02 has found that budgets for mobile marketing are expected to rise 150% by 2013, writes Brand Republic. 60% of those polled thought that mobile marketing was better for close targeting, in particular for financial services advertising. From Brand Republic: http://www.brandrepublic.com, 10/10/2008 Vanson Bourne: http://www.vansonbourne.com
A new survey by Vanson Bourne on behalf of 02 has found that budgets for mobile marketing are expected to rise 150% by 2013, writes Brand Republic. 60% of those polled thought that mobile marketing was better for close targeting, in particular for financial services advertising.
From Brand Republic: http://www.brandrepublic.com, 10/10/2008
Vanson Bourne: http://www.vansonbourne.com