Ad revenues from online marketing increased 62% last year according to new figures from Frost & Sullivan, writes eMarketer. The firm predict that the Australian online ad market will be worth almost $3bn (£1.560bn) by 2010 from $1bn (£520m) in 2006. Revenues from paid search more than doubled during the year (growing 105%) followed by […]
Ad revenues from online marketing increased 62% last year according to new figures from Frost & Sullivan, writes eMarketer. The firm predict that the Australian online ad market will be worth almost $3bn (£1.560bn) by 2010 from $1bn (£520m) in 2006. Revenues from paid search more than doubled during the year (growing 105%) followed by directories (60%), classifieds (49%) and general advertising (48%).
From eMarketer: http://www.emarketer.com, 28/02/2007
Frost and Sullivan: http://www.frost.com